This study conceptualizes the winescape framework using a wine region's image as perceived by wine tourists, in the process integrating grounded theory, namely servicescape, destination choice, and place-based marketing theories. Using an a priori approach, it identifies the winescape construct...

This study investigated the source(s) of information people (n=976) used when deciding to embark on a wine tourism excursion by visiting winery tasting rooms in a Canadian wine region environment. The overall aim was to establish whether there are differences between local and international...

The sensory preferences for white wines of three consumer groups selected for their differences in wine consumption habits and attitudes toward wines were investigated. A stepwise screening of the wines was used to ensure an objective selection based solely on perceived sensory characteristics...