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Addressing the "Qualitative" in fuzzy set Qualitative Comparative Analysis : the Generic Membership Evaluation Template
Tóth, Zsófia; Henneberg, Stephan; Naudé, Peter - In: Industrial marketing management : the international … 63 (2017), pp. 192-204
Persistent link: https://www.econbiz.de/10011730166
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A capability perspective on relationship ending and its impact on product innovation success and firm performance
Zaefarian, Ghasem; Forkmann, Sebastian; Mitręga, Maciej; … - In: Long range planning : LRP ; international journal of … 50 (2017) 2, pp. 184-199
Persistent link: https://www.econbiz.de/10011706264
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Endogeneity bias in marketing research : problem, causes and remedies
Zaefarian, Ghasem; Kadile, Vita; Henneberg, Stephan; … - In: Industrial marketing management : the international … 65 (2017), pp. 39-46
Persistent link: https://www.econbiz.de/10011774960
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Net versus combinatory effects of firm and industry antecedents of sales growth
Leischnig, Alexander; Henneberg, Stephan; Thornton, … - In: Journal of business research : JBR 69 (2016) 9, pp. 3576-3583
Persistent link: https://www.econbiz.de/10011515173
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A cross-cultural comparison of business complaint management expectations
Henneberg, Stephan; Gruber, Thorsten; Reppel, Alexander; … - In: Journal of marketing theory and practice 23 (2015) 3, pp. 254-271
Persistent link: https://www.econbiz.de/10011312662
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Inter-personal and inter-organizational trust in business relationships : an attitude-behavior-outcome model
Ashnai, Bahar; Henneberg, Stephan; Naudé, Peter; … - In: Industrial marketing management : the international … 52 (2016), pp. 128-139
Persistent link: https://www.econbiz.de/10011447503
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Do supplier perceptions of buyer fairness lead to supplier sales growth?
Zaefarian, Ghasem; Najafi-Tavani, Zhaleh; Henneberg, Stephan - In: Industrial marketing management : the international … 53 (2016), pp. 160-171
Persistent link: https://www.econbiz.de/10011448092
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Final customers' value in business networks
Henneberg, Stephan; Mouzas, Stefanos - In: Creating and managing superior customer value, (pp. 99-127). 2009
Persistent link: https://www.econbiz.de/10003826396
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Going beyond customers : a business segmentation approach using network pictures to identify network segments
Henneberg, Stephan C.; Mouzas, Stefanos; Naudé, Peter - In: Journal of business market management : jbm 3 (2009) 2, pp. 91-113
Persistent link: https://www.econbiz.de/10003845011
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Complaint management expectations : an online laddering analysis of small versus large firms
Henneberg, Stephan C.; Gruber, Thorsten; Reppel, Alexander - In: Industrial marketing management : the international … 38 (2009) 6, pp. 584-598
Persistent link: https://www.econbiz.de/10003889402