The tradition of celebrating an engagement with the gift of a natural diamond ring is largely an American custom. The custom helps drive 2002 retail sales of all diamonds in the USA ($27.4 billion) to 50 percent of global revenues. As a result, anything affecting the US diamond market,...

The purpose of this study is to understand how general innovativeness is related to Internet apparel shopping based on Rogers' innovation decision process. Due to the newness of Internet apparel shopping, consumers' general innovativeness may influence the adoption of Internet apparel shopping...

The objective of this study is to identify, at a macro level, the drivers of store choice in various product categories, in the context of the evolving retail industry in India. The paper attempts to correlate the distinct store features as perceived by respondents with the true motivations of...

Focuses on deprived neighbourhoods where instances of “food deserts” have been found and explores, through focus groups, consumer experiences of food store choices. Focusing on suburban neighbourhoods in Portsmouth, identifies significant differences in experiences of choice both between and...

Purpose – The interest in scrapbooking across the USA has boomed virtually overnight. Sales have skyrocketed from $500 million in 2000 to $2.5 billion in 2003. Is the interest based on a great deal of scrapbooking hype and investment with little long‐term industry profitability, like the...

Purpose – To explore the extent to which consumers' ethical concerns impact upon apparel purchase decisions and highlight the value of The Gap's corporate code of conduct in meeting these concerns. Design/methodology/approach – Face‐to‐face questionnaires were conducted with Scottish...

Purpose – To extend the research stream that, in the UK and USA has linked supermarket access to consumer diet by focusing on Pathmark, a supermarket chain that operates in the Harlem neighborhood of New York City. Design/methodology/approach – The paper examines the square footage allocated...

Purpose – The purpose of this paper is to decompose total customer value as perceived by department store shoppers into utilitarian, hedonic and social dimensions, and empirically test this conceptualization in a Finnish department store shopping context. Design/methodology/approach – Data...

Purpose – To find out if and how delivery charge and three other situational factors affect consumers' grocery shopping channel choice. Design/methodology/approach – A survey was conducted among a convenience sample of 152 supermarket shoppers in South England. Each respondent was presented...

Purpose – Extant research has examined consumer acceptance of the internet in various contexts mainly as a dichotomy (adoption/non‐adoption), thus ignoring the process underlying adoption. This paper aims to provide insights into factors determining the extent to which an innovation is...