Majchrzak, Ann; Malhotra, Arvind - 2020 - 1st ed. 2020
1. What is Crowdsourcing for Innovation? -- 2. Our Research on Comparing Idea Sharing -- 3. Practice #1: Minimally Committed Knowledge Baton Passers -- 4. Practice #2: Crowds Offering a Variety of Types of Knowledge Are More Innovative Than Crowds Suggesting More Ideas -- 5. Practice #3: Amplify...