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People from Generation Y, given their number and stage in the family life-cycle, represent a key emerging audience for major sports. The study focussed on the effect of friends and half time enhancements on likely attendance at matches. The sport domain was the Australian Football League (AFL),...
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Compares and contrasts the Australian and international literature which has examined the determinants of export performance with a view to developing a model which will assist in improving what is generally considered to be low levels of achievement by Australian exporters. Based on a...
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(from Introduction): It is often said that if entrepreneurs are the engines that drive new companies, then financing is the fuel that propels them. The best sources of funding for the newest firms in Australia are bootstrapping (creative ways of launching a business), informal investment...
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The Rosebank Business Precinct is one of Auckland s most highly developed Business Improvement Districts. This descriptive study, undertaken for Auckland City Council, examines the gaps between what Rosebank businesses actually want and what the workforce presently provides. A further aim was to...
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In July 2009, a team of 38 researchers carried out the Global Entrepreneurship Monitor (GEM) survey in the Kingdom of Tonga. The GEM survey estimates the proportion of the general population involved in business start-ups and new firm creation. This paper describes not the results of the survey...
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A national innovation system is concerned with the full process of converting new knowledge into commercially viable results. Governments are policy-active in trying to create productive national innovation systems. This paper reviews ways of thinking about entrepreneurship as the...
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