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Customer orientation of service employees and organizational performance : empirical evidence for Indian banking

Siddiqi, Mushtaq A.; Sahaf, Musadiq A. - In: Decision 36 (2009) 2, pp. 133-153

Persistent link: https://www.econbiz.de/10008808004

Strategic marketing : naking decisions for stratec advantage

Sahaf, Musadiq A. - 2008

Persistent link: https://www.econbiz.de/10004935084

Identifying some roots of frontline employee : attitude in market orientation

Siddiqi, Mushtaq A. - In: Acta Universitatis Danubius / Oeconomica 9 (2013) 6, pp. 5-13

Persistent link: https://www.econbiz.de/10010342064

Work engagement as a reaction to work environment and customer outcome : a service marketing perspective

Siddiqi, Mushtaq A. - In: Journal of global scholars of marketing science : … 24 (2014) 1, pp. 21-38

Persistent link: https://www.econbiz.de/10010408235

Marketing of horticulture industry in India

Sahaf, Musadiq A. - 1987 - 1. ed

Persistent link: https://www.econbiz.de/10000730745

Leader member exchange leading service employee desired job outcomes and performance : an Indian evidence

Siddiqi, Mushtaq A.; Tandon, Manvinder Singh; Ahmed, Owais - In: International journal of services and operations management 33 (2019) 3, pp. 311-330

Persistent link: https://www.econbiz.de/10012145296

Work engagement as a reaction to work environment and customer outcome: a service marketing perspective

Siddiqi, Mushtaq A. - In: Journal of Global Scholars of Marketing Science 24 (2014) 1, pp. 21-38

The concept of work engagement and its impact on marketing performance continues to draw the attention of research scholars and business professionals in developed countries. As less research work has been carried out in this area in Asia, this study reports several job resources, such as...

Persistent link: https://www.econbiz.de/10010825433