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A backward glance of who and w...
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Consumer behaviour
50
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47
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42
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36
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34
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34
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21
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21
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Ford, John B.
141
Magnini, Vincent P.
78
Polonsky, Michael J.
64
LaTour, Michael S.
55
West, Douglas S.
36
West, Douglas C.
32
West, Douglas
29
Eckert, Andrew
23
Merchant, Altaf
17
Honeycutt, Earl D.
14
Karande, Kiran
12
Latour, Michael S.
12
LaTour, Kathryn A.
10
Henthorne, Tony L.
9
Sargeant, Adrian
9
Crotts, John C.
8
Honeycutt Jr, Earl D.
8
Krishen, Anjala S.
7
Lindsey, Robin
7
Uysal, Muzaffer
7
Ibrahim, Essam
6
Mottner, Sandra
6
Robertson, Nichola
6
Singal, Manisha
6
Thelen, Shawn T.
6
Zehrer, Anita
6
Gupta, Samir
5
MacQuilken, Lisa
5
Prendergast, Gerard
5
Prendergast, Gerard P.
5
Reichert, Tom
5
Vocino, Andrea
5
Zinkhan, George M.
5
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4
Braun-Latour, Kathryn A.
4
Caruana, Albert
4
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4
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4
Kara, Derya
4
Kim, BeomCheol (Peter)
4
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Journal of advertising research
46
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21
International marketing review
17
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17
International journal of hospitality management
14
International journal of contemporary hospitality management
12
Industrial marketing management : the international journal for industrial and high-tech firms
11
International Marketing Review
11
Journal of current issues and research in advertising : JCIRA
10
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
International Journal of Contemporary Hospitality Management
8
International journal of advertising : the quarterly review of marketing communications
7
Journal of Business Research
7
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7
Journal of Services Marketing
6
The journal of services marketing
6
International journal of nonprofit and voluntary sector marketing
5
Review of industrial organization : RIO
5
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4
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4
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4
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4
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4
Journal of the Academy of Marketing Science
4
Psychology & marketing
4
Review of Industrial Organization
4
Tourism management : research, policies, practice
4
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal
3
European journal of marketing : EJM
3
Journal of business ethics : JOBE
3
Journal of regional science
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Journal of vacation marketing : an international journal
3
American business review
2
Annals of tourism research : ATR ; a social sciences journal
2
Arts marketing : an international journal ; AM
2
Asia Pacific Journal of Marketing and Logistics
2
Business horizons
2
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ECONIS (ZBW)
246
OLC EcoSci
110
Other ZBW resources
39
RePEc
18
USB Cologne (EcoSocSci)
5
BASE
1
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71
Relationship between the dominant social paradigm, materialism and environmental behaviours in four Asian economies
Polonsky, Michael J.
;
Kilbourne, William E.
;
Vocino, Andrea
- In:
European journal of marketing : EJM
48
(
2014
)
3/4
,
pp. 522-551
Persistent link: https://www.econbiz.de/10010371633
Saved in:
72
Perspectives on social impact measurement and non-profit organisations
Polonsky, Michael J.
;
Grau, Stacy Landreth
;
McDonald, …
- In:
Marketing intelligence & planning
34
(
2016
)
1
,
pp. 80-98
Persistent link: https://www.econbiz.de/10011459198
Saved in:
73
Career overall average relative response time of online panellists
Vocino, Andrea
;
Polonsky, Michael J.
- In:
International journal of market research : JMRS ; the …
56
(
2014
)
4
,
pp. 443-465
Persistent link: https://www.econbiz.de/10010402251
Saved in:
74
Are my symptoms serious Dr. Google? : a resource-based typology of value co-destruction in online self-diagnosis
Robertson, Nichola
;
Polonsky, Michael J.
;
MacQuilken, Lisa
- In:
Australasian marketing journal
22
(
2014
)
3
,
pp. 246-256
Persistent link: https://www.econbiz.de/10010427955
Saved in:
75
Segmenting Australian online panellists based on volunteering motivations
Vacino, Andrea
;
Polonsky, Michael J.
;
Dolnicar, Sara
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
1
,
pp. 4-22
Persistent link: https://www.econbiz.de/10010508362
Saved in:
76
A study of older Australians' volunteering and quality of life : empirical evidence and policy implications
Taghian, Mehdi
;
D'Souza, Clare M.
;
Polonsky, Michael J.
- In:
Journal of nonprofit & public sector marketing
24
(
2012
)
2
,
pp. 101-122
Persistent link: https://www.econbiz.de/10009565779
Saved in:
77
Special issue: Green marketing
Polonsky, Michael J.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011385755
Saved in:
78
The limitations and potentialities of green marketing
Wymer, Walter
;
Polonsky, Michael J.
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
3
,
pp. 239-262
Persistent link: https://www.econbiz.de/10011385769
Saved in:
79
The environmental buyer behaviour model : (a comparative analysis of consumer environmental behaviour)
Suchard, Hazel T.
;
Polonsky, Michael J.
;
Chan, Ricky Y. K.
-
2002
Persistent link: https://www.econbiz.de/10002972241
Saved in:
80
Environmental issues in the curricula of international business : the green imperative
Mintu, Alma T.
(
contributor
);
Lozada, Héctor R.
(
contributor
)
- In:
Journal of teaching in international business
5
(
1993
)
1
Persistent link: https://www.econbiz.de/10001180240
Saved in:
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