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An integrated framework to improve quality and competitive positioning within the financial services context
Paltayian, George N.; Georgiou, Andreas C.; Gotzamani, … - In: The international journal of bank marketing : IJBM 30 (2012) 7, pp. 527-547
Persistent link: https://www.econbiz.de/10009668467
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Aligning customer requirements and organizational constraints to service processes and strategies
Paltayian, George; Gotzamani, Katerina D.; Georgiou, … - In: Business process management journal 23 (2017) 5, pp. 1018-1042
Persistent link: https://www.econbiz.de/10011785811
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Children's understanding of television advertising : a grounded theory approach
Andronikidis, Andreas I.; Lambrianidou, Maria - In: Psychology & marketing 27 (2010) 4, pp. 299-322
Persistent link: https://www.econbiz.de/10003963751
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Drinking motives
Grunert, Klaus G.; Rosendahl, Jacob; Andronikidis, … - In: Consumption culture in Europe : insight into the …, (pp. 306-332). 2013
Persistent link: https://www.econbiz.de/10009720261
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Segmentation of Bank Customers by Utilising Ethnic-Cultural Profile Dimensions: Qualitative Approach
Andronikidis, Andreas I.; Dimitriadis, Nikolaos I. - In: Journal of marketing management : MM 19 (2003) 5-6, pp. 629-656
Persistent link: https://www.econbiz.de/10006968345
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Children's understanding of television advertising: A grounded theory approach
Andronikidis, Andreas I.; Lambrianidou, Maria - In: Psychology & marketing 27 (2010) 4, pp. 299-323
Persistent link: https://www.econbiz.de/10008394832
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The impact of quality management systems on the performance of manufacturing firms
Kafetzopoulos, Dimitrios P.; Psomas, Evangelos L.; … - In: International journal of quality & reliability management 32 (2015) 4, pp. 381-399
Persistent link: https://www.econbiz.de/10011305178
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E-Business critical success factors : toward the development of an integrated success model
Tsironis, Loukas K.; Gotzamani, Katerina D.; Mastos, … - In: Business process management journal 23 (2017) 5, pp. 874-896
Persistent link: https://www.econbiz.de/10011785779
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Critical barriers to the implementation of close supplier-buyer relationships : the case of Greek manufacturing industry
Gotzamani, Katerina D.; Theodorakioglou, Ypatia D. - In: International journal of logistics : research and … 13 (2010) 3, pp. 211-224
Persistent link: https://www.econbiz.de/10003979355
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Measuring e-commerce-quality : an exploratory review
Gotzamani, Katerina D.; Tzavlopoulos, Yannis E. - In: International journal of quality and service sciences 1 (2009) 3, pp. 271-279
Persistent link: https://www.econbiz.de/10003917485