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In this paper, we extend the understanding of versioning strategy of an information goods monopolist and provide new insights on when versioning is optimal. To do so, we derive the optimal product line or versions of an information good and the corresponding prices. By relaxing common...
Persistent link: https://www.econbiz.de/10012980733
Public "Beta" launches have become a preferred route of entry into the markets for new software products and web site based services. While beta testing of novel products is nothing new, typically such tests were done by experts within firm boundaries. What makes public beta testing so...
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One of the main reasons for poor state of education in developing countries is an inability to meet the heterogeneous learning needs of a large student population with constrained educational resources. We provide experimental evidence that computer-generated personalized homework can...
Persistent link: https://www.econbiz.de/10014128292
Delivery speed is an essential component of the service provided by online delivery platforms. Since improving delivery speed is expensive, platforms can give the appearance of faster delivery by showing a conservative estimate of the delivery duration when the consumer makes an order. We use...
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Different mechanisms through which easier access to physical stores could affect customers’ online purchase behavior are not well understood in the literature. We use customer-level data of a large apparel retailer to estimate the treatment effect of store openings on the online purchase...
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