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A comparative study of small business owner-managers' identity construction in B2B relationship marketing and business networking discourse in the UK and China
Preechanont, Piyanuch; Lu, Tao - In: Journal of enterprising culture 21 (2013) 4, pp. 495-532
Persistent link: https://www.econbiz.de/10010346341
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Adding co-creation as an antecedent condition leading to trust in business-to-business relationships
Franklin, Drew; Marshall, Roger - In: Industrial marketing management : the international … 77 (2019), pp. 170-181
Persistent link: https://www.econbiz.de/10012004238
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Contracts, relationships and innovation in business-to-business exchanges
Möhring, Monika Maria; Finch, John H. - In: The journal of business & industrial marketing 30 (2015) 3/4, pp. 405-413
Persistent link: https://www.econbiz.de/10011342306
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The effect of relation specific information technology on collaborative coordination in business-to-business relationships
Hannås, Gøril; Buvik, Arnt; Andersen, Otto - In: International journal of procurement management 8 (2015) 4, pp. 416-440
Persistent link: https://www.econbiz.de/10011547384
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Opportunities and opportunism with high-status B2B partners in emerging economies
Gould, A. Noel; Liu, Annie H.; Yu, Yang - In: The journal of business & industrial marketing 31 (2016) 5, pp. 684-694
Persistent link: https://www.econbiz.de/10011564335
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The trickle-down effect of trust in business-to-business relationships : how can a supplier ensure cooperation from multiple customers?
Yuki, Sho; Takashima, Katsuyoshi - In: Journal of marketing channels : distribution systems, … 26 (2020) 3, pp. 208-226
Persistent link: https://www.econbiz.de/10012258202
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Style and substance : a case study of the expansion of mature business-to-business relationships in the Italian clothing industry
Colucci, Mariachiara; Visentin, Marco - In: The journal of business & industrial marketing 32 (2017) 1, pp. 154-167
Persistent link: https://www.econbiz.de/10011609397
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The contingency value of the partner firm's customer assets in a business-to-business relationship
Oh, Yoojin; Lee, Jongkuk; Kim, Namwoon - In: Industrial marketing management : the international … 73 (2018), pp. 47-58
Persistent link: https://www.econbiz.de/10011904664
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The effects of distributor relationship commitment and relationship exploration on opportunism : the moderating roles of exchange uncertainties and network factors
Tse, Sin Yan; Wang, Danny T.; Zhang, Tracy J. - In: Industrial marketing management : the international … 83 (2019), pp. 301-313
Persistent link: https://www.econbiz.de/10012146632
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The dynamics of successful collaboration in B2B relationships : strategies and best practices from global firms
Gandhi, Mehak - 2022
Persistent link: https://www.econbiz.de/10014252025