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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
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4
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4
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4
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The proliferating singles' population and its impact on a transformative marketing landscape
Harris, Kendra L.
;
Borders, Aberdeen Leila
;
Harris, …
- In:
Journal of managerial issues : JMI
31
(
2019
)
3
,
pp. 260-272
Persistent link: https://www.econbiz.de/10012109565
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2
Occupational dream pursuit : decision making and consumption behaviors
Kemp, Elyria
;
Borders, Aberdeen Leila
- In:
The journal of consumer marketing
34
(
2017
)
4
,
pp. 319-327
Persistent link: https://www.econbiz.de/10011691608
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3
The return on trade show information (RTSI) : a conceptual analysis
Bettis-Outland, Harriette
;
Cromartie, Jane S.
; …
- In:
The journal of business & industrial marketing
25
(
2010
)
4
,
pp. 268-271
Persistent link: https://www.econbiz.de/10003976054
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4
Paying the piper : performing rights organizations and their role in the retail function
Kemp, Elyria
;
Natesan, Chinna
;
Borders, Aberdeen Leila
; …
- In:
Journal of retailing and consumer services
18
(
2011
)
6
,
pp. 492-499
Persistent link: https://www.econbiz.de/10009375665
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5
Sales manager support : fostering emotional health in salespeople
Kemp, Elyria
;
Borders, Aberdeen Leila
;
Ricks, Joe M. <Jr.>
- In:
European journal of marketing : EJM
47
(
2013
)
3/4
,
pp. 635-654
Persistent link: https://www.econbiz.de/10009733003
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6
Paying the piper : performing rights organizations and their role in the retail function
Kemp, Elyria
;
Natesan, Chinna
;
Borders, Aberdeen Leila
; …
- In:
Journal of retailing and consumer services
18
(
2011
)
5
,
pp. 430-437
Persistent link: https://www.econbiz.de/10009300068
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7
Sustainability by design : why firms and institutions do it
Borders, Aberdeen Leila
;
Lester, Deborah H.
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10012257877
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8
Can brand experience increase customer contribution : how to create effective sustainable touchpoints with customers?
Aoki, Kei
;
Obeng, Efua
;
Borders, Aberdeen Leila
; …
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
1
,
pp. 51-62
Persistent link: https://www.econbiz.de/10012257882
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9
Sustainability challenges in marketing, sales, and other business practices : introduction to a Journal of Global Scholars of Marketing Science special issue
Borders, Aberdeen Leila
;
Lester, Deborah H.
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10012257939
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10
Why build sustainable relationships with customers? : the effects of "Ambassador Program"
Aoki, Kei
;
Tudor, R. Keith
;
Borders, Aberdeen Leila
; …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
3
,
pp. 291-303
Persistent link: https://www.econbiz.de/10012257946
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