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In chains? : an empirical study of antecedents of supplier product development activity in the automotive industry
Wynstra, Finn; Corswant, Fredrik von; Wetzels, Martin - In: The journal of product innovation management : an … 27 (2010) 5, pp. 625-639
Persistent link: https://www.econbiz.de/10008649391
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An exploration of consumer resistance to innovation and its antecedents
Kleijnen, Mirella; Lee, Nick; Wetzels, Martin - In: Journal of economic psychology : research in economic … 30 (2009) 3, pp. 344-357
Persistent link: https://www.econbiz.de/10003855635
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Do different marketing practices require different leadership styles? : an exploratory study
Lindgreen, Adam; Palmer, Roger; Wetzels, Martin; … - In: The journal of business & industrial marketing 24 (2009) 1, pp. 14-26
Persistent link: https://www.econbiz.de/10009524649
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The personalization-privacy paradox : implications for new media
Aguirre, Elizabeth; Roggeveen, Anne L.; Grewal, Dhruv; … - In: The journal of consumer marketing 33 (2016) 2, pp. 98-110
Persistent link: https://www.econbiz.de/10011524142
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Value cocreation at its peak : the asymmetric relationship between coproduction and loyalty
Sauer, Nicola E.; Scholl-Grissemann, Ursula; Teichmann, … - In: Journal of service management 27 (2016) 4, pp. 563-590
Persistent link: https://www.econbiz.de/10011563693
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Developing supplier integration capabilities for sustainable competitive advantage : a dynamic capabilities approach
Vanpoucke, Evelyne; Vereecke, Anne; Wetzels, Martin - In: Journal of operations management 32 (2014) 7/8, pp. 446-461
Persistent link: https://www.econbiz.de/10010473412
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Hierarchical latent variable models in PLS-SEM : guidelines for using reflective-formative type models
Becker, Jan-Michael; Klein, Kristina; Wetzels, Martin - In: Long range planning : LRP ; international journal of … 45 (2012) 5/6, pp. 359-394
Persistent link: https://www.econbiz.de/10009685153
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A meta-analysis of the technology acceptance model : investigating subjective norm and moderation effects
Schepers, Jeroen; Wetzels, Martin - In: Information & management : the internat. journal of … 44 (2007) 1, pp. 90-103
Persistent link: https://www.econbiz.de/10003655332
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Experiential value : a hierarchical model, the impact on e-loyalty and a customer typology
Oppen, Claudia van; Odekerken-Schröder, Gaby; Wetzels, … - 2005
Persistent link: https://www.econbiz.de/10003082726
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In chains? : Automotive suppliers and their product development activities
Corswant, Fredrik von (contributor);  … - 2003
Persistent link: https://www.econbiz.de/10001792583