Showing 81 - 90 of 39,844
This paper discusses the role of agritourism in deprived rural areas as an instrument of regional development that builds on local cultural and natural advantages. This is illustrated with preliminary data collected from interviews carried out at agritourism enterprises from the demarcated...
Persistent link: https://www.econbiz.de/10014216302
Formula 1 drivers are fast if they have a good car, but the value of a good driver alone is not clear. This paper evaluates the performance of drivers and cars independently in an econometric model over the last 56 years of Formula 1 racing. The model includes controls for weather, drivers...
Persistent link: https://www.econbiz.de/10014223897
Culture is gaining increasing importance in the modern tourism industry, and represents a significant force of …
Persistent link: https://www.econbiz.de/10014161450
A brand name is an important feature for a brand, serving as an identifier for a product and simultaneously attempting to shape consumers’ perception as a distinctive trademark. The present study explores branding in light of Peirce’s triadic model of signs in linguistics, using summary...
Persistent link: https://www.econbiz.de/10014131783
This study examines the divergence between hotel brand naming trends in Bali compared to consumer perception of star rating, price range, and quality based on brand names. When 224 star hotels were categorized based on decade built, apparent trends in choice of name emerged. The use of native...
Persistent link: https://www.econbiz.de/10014131785
Culture is more and more considered as an important driver of tourism. However, it is critical, for policymakers, to … evaluate the potential returns from investments in culture and generally cultural offer, in particular in multiregion settings … matters: a destination’s endowment in culture appears to be more attractive for long-distance tourists, while an origin region …
Persistent link: https://www.econbiz.de/10014145899
This paper develops a new concept in order to analyse urban tourism: the packaged city, as (a) the city cultural offer catalogue, (b) a prescriptive element for the cultural demand and, (c) the city image configurator. This concept tries to link the strategies network for citizens, city planners...
Persistent link: https://www.econbiz.de/10014063880
We study the relationship between artist and art dealer, interpreting them as the members of a marketing channel, as defined by the industrial organization and marketing science literature. The results for both parties depend on the individual efforts of each of them. Uncoordinated efforts lead...
Persistent link: https://www.econbiz.de/10014041328
America is in the midst of a “fantasy sports revolution” that is changing the way sports fans interact with one another. With more than 30 million Americans playing fantasy sports, today’s sports fans spend as much time predicting the performance of professional athletes as Wall Street...
Persistent link: https://www.econbiz.de/10014042907
At present humanitarian cooperation and integration processes are confronting with new risks and challenges, and a search for real ways to overcome them is an important objective dictated by the current moment. International tourism ensures social and cultural development, increases solidity and...
Persistent link: https://www.econbiz.de/10014115155