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Collective brand relationships
O'Guinn, Thomas C.; Muñiz, Albert M. - In: Handbook of brand relationships, (pp. 173-194). 2009
Persistent link: https://www.econbiz.de/10003915585
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Toward a classification system of relational activity in consumer electronic communities : the moderators' tale
Hair, Neil; Clark, Moira; Shapiro, Melanie - In: Journal of relationship marketing : innovations & … 9 (2010) 1, pp. 54-65
Persistent link: https://www.econbiz.de/10003974300
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Sport stadium atmosphere : formative and reflective indicators for operationalizing the construct
Uhrich, Sebastian; Benkenstein, Martin - In: Journal of sport management : the official journal of … 24 (2010) 2, pp. 211-237
Persistent link: https://www.econbiz.de/10003976937
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Generativity and self-enhancement values in ecofriendly behavioral intentions and environmentally responsible consumption behavior
Urien, Bertrand; Kilbourne, William E. - In: Psychology & marketing 28 (2011) 1, pp. 69-90
Persistent link: https://www.econbiz.de/10008856895
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The transcending power of goods : imaginative value in the economy
Beckert, Jens - 2010
What do we value? For markets to operate and for economies to grow, producers must attract purchasers to the products they offer. In advanced capitalist economies, market saturation and decline of demand are constant threats to markets. But how do we understand why actors desire the things whose...
Persistent link: https://www.econbiz.de/10003952215
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The effect of deal exclusivity on consumer response to targeted price promotions : a social identification perspective
Barone, Michael J.; Roy, Tirthankar - In: Journal of consumer psychology : JCP : the official … 20 (2010) 1, pp. 78-89
Persistent link: https://www.econbiz.de/10003958612
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Purchasing counterfeit and legitimate products in China : social and psychological correlates and predictors
Taormina, Robert J.; Chong, Kelvin Y. - In: Journal of East-West business 16 (2010) 2, pp. 118-145
Persistent link: https://www.econbiz.de/10003988268
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Combining insights from economics and social psychology to explain environmentally significant consumption
Kallbekken, Steffen; Rise, Jostein; Westskog, Hege - In: Sustainable energy : conference volume of the 7th …, (pp. 109-127). 2011
Persistent link: https://www.econbiz.de/10008778066
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The role of social presence in mortality salience effects
Fransen, Marieke L.; Smeesters, Dirk; Fennis, Bob Michaël - In: Journal of business research : JBR 64 (2011) 1, pp. 29-33
Persistent link: https://www.econbiz.de/10008806363
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The feelings of consumer guilt : a phenomenological exploration
Özhan Dedeoğlu, Ayla; Kazançoğlu, Ipek - In: Journal of business economics and management 11 (2010) 3, pp. 462-482
Persistent link: https://www.econbiz.de/10008839917