<title>Abstract</title> In this paper we attempt to contribute to the ongoing debate about new and old regionalism. First, we focus on the presentation of regional initiatives in the Central & East European (CEE) region and on specific motives behind Foreign Direct Investment (FDI) and trade expansion in CEE...

Assurance has been identified as a key service quality dimension but has not attracted theoretical and empirical attention on a distinct basis. The present pilot study adopts both qualitative and quantitative methods to look at how distinct customer groups (internal and external) perceive...

Customer requirements play a vital and important role in the design of products and services. Quality Function Deployment (QFD) is a popular, widely used method that helps translate customer requirements into design specifications. Thus, the foundation for a successful QFD implementation lies in...