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Could power distance, which is the extent that inequality is expected and accepted, explain why some countries and consumers are more likely to engage in prosocial behavior, including donations of both money and time? This research proposes higher power distance results in weaker perceptions of...
Persistent link: https://www.econbiz.de/10014145558
No Abstract
Persistent link: https://www.econbiz.de/10005754982
Three studies investigated the impact of self-construal on impulsive consumption. Independents exhibited more impulsive consumption tendencies than did interdependents. A chronically accessible independent self-construal was positively associated with country-level beer consumption (study 1a)...
Persistent link: https://www.econbiz.de/10005614102
Could power distance, which is the extent that inequality is expected and accepted, explain why some countries and consumers are more likely to engage in prosocial behavior, including donations of both money and time? This research proposes that higher power distance results in weaker...
Persistent link: https://www.econbiz.de/10010797526
Purpose This research aims to investigate how preference for marketing research methodology (quantitative vs qualitative) is contingent on the thinking orientation (analytic vs holistic) of the researchers. Design/methodology/approach Thinking orientation was measured and then manipulated in...
Persistent link: https://www.econbiz.de/10014849821
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