Elite sports are widely considered by national governments as a merit good through which many benefits to society as whole can be fostered through the stimulation of ‘national pride’ and ‘happiness’ (or ‘wellbeing’). The aim of this paper is to analyze what factors influence...

Purpose – The purpose of this paper is to analyse quantitative and qualitative image aspects of destinations hosting a small‐scale sport event, as perceived by spectators and participants. Design/methodology/approach – A survey was conducted at different sport events hosted by destinations...

Sports events are tourist attractions and their image components can relate to the destination image concept and structure. This study examined sports event images held by active and passive sports tourists at four marathon races in Germany. Some differences in the perception of event images...

Purpose – Sport participation is not exclusively determined by individual socio‐demographic factors (micro level) since infrastructure factors such as the availability of sport facilities and sport programmes (macro level) can also play a role in this regard. The purpose of this paper is to...

Purpose – The purpose of this paper is to investigate the influence of image congruence between sport events and their hosts as perceived by sport tourists on future visits to the destination, respectively the sport event. Design/methodology/approach – In order to measure image congruence an...

Purpose – The market for sport tourists is very diverse and motivations of sport tourists are manifold. This also applies to the field of water sport tourism, which has not yet intensely been analysed by researchers. In order to analyse motivations and to reach target groups such as water...

Purpose – Tourism has become a global industry, with the destination being at the core of the tourism product. Due to an increasingly competitive market place, ensuring destination competitiveness is vital. The aim of this study is to detect which factors destination suppliers perceive as...

Die Kommerzialisierung des Sports nimmt weiter zu. Viele Sportorganisationen sind heute mit mittelständischen Unternehmen vergleichbar. Wer hier betriebswirtschaftliche Entscheidungen trifft, ohne die sporttypischen Besonderheiten zu beachten, geht ein hohes Risiko ein