Sports tourism marketing
Year of publication: |
2014
|
---|---|
Authors: | Hallmann, Kirstin ; Dallmeyer, Sören ; Breuer, Christoph |
Published in: |
Strategies in sports marketing : technologies and emerging trends. - Hershey, Pa. : Business Science Reference, ISBN 978-1-4666-5994-0. - 2014, p. 40-57
|
Subject: | Sportmarketing | Sports marketing | Tourismusmarketing | Tourism marketing | Zielgruppe | Target group | Deutschland | Germany | Frankreich | France |
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