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Activity-based market segmentation of rural well-being tourists : comparing online information search
Pesonen, Juho; Tuohino, Anja - In: Journal of vacation marketing : an international journal 23 (2017) 2, pp. 145-158
Persistent link: https://www.econbiz.de/10011951164
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Optimal targeting of latent tourism demand segments
Cazorla-Artiles, José M.; Eugenio-Martin, Juan L. - In: Tourism management : research, policies, practice 95 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10013534445
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Young peoples' environmentally sustainable tourism attitude and responsible behavioral intention
Schönherr, Sarah; Pikkemaat, Birgit - In: Tourism review 79 (2024) 4, pp. 939-952
Persistent link: https://www.econbiz.de/10015049351
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Understanding the impact of Turkish TV series on inbound tourists : a case of Saudi Arabia and Bulgaria
Kantarci, Kemal; Başaran, Murat Alper; Özyurt, Paşa … - In: Tourism economics : the business and finance of tourism … 23 (2017) 3, pp. 712-716
Persistent link: https://www.econbiz.de/10011702580
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From white to green : identifying viable visitor segments for climate-affected alpine destinations
Walters, Gabrielle; Ruhanen, Lisa - In: Journal of hospitality & tourism research : JHTR ; the … 39 (2015) 4, pp. 517-539
Persistent link: https://www.econbiz.de/10011393214
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Does the Flamenco Tourist Exist? Motivation and Segmentation
Muñoz-Fernández, Guzmán; García, Lucía; de … - 2022
Flamenco is a popular art, symbol of the culture of southern Spain, has a growing number of fans both from this country and from the rest of the world. This paper tried to find out if flamenco can be a determinant motivational element when choosing a destination and if there is a specific...
Persistent link: https://www.econbiz.de/10014240327
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Benefit Segmentation of Tourists to the Caribbean
Huang, Rong; Sarigollu, Emine - 2013
segment profiling in the current benefits segmentation literature in tourism …This research presents segmentation of tourists to the Caribbean and provides input for destination marketers in regard …
Persistent link: https://www.econbiz.de/10014039428
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The usefulness of visitor expetatins type scales (VETS) for tourist segmentation : the case of cathedral visitors
Francis, Leslie J.; Mansfield, Simon; Williams, Emyr; … - In: Tourism analysis : an interdisciplinary tourism & … 15 (2010) 5, pp. 545-554
Persistent link: https://www.econbiz.de/10008840405
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Benefits Segmentation of Visitors to Latin America
Sarigollu, Emine - 2013
. This research also presents an overview of benefits segmentation literature on tourism …This research presents an effective segmentation of Latin American tourists and thereby provides invaluable input and …
Persistent link: https://www.econbiz.de/10013086817