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Contents: 1. Introduction / Victoria K. Wells, Diana Gregory-Smith and Danae Manika -- 2. Multiple domains and categories of employee green behaviours: more than conservation / Deniz S. Ones, Brenton M. Wiernik, Stephan Dilchert and Rachael M. Klein -- 3. Green human resources management /...
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pt. 1. Consumer culture -- pt. 2. Consumers in context -- pt. 3. Connsumer impulsivity, compulsiveness and beyond -- pt. 4. Neuroscience and consumer choice -- pt. 5. Consumer behaviour in evolutionary perspective.
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Set in a real organisational setting, this study examines the challenges of implementing environmentally sustainable behaviour in healthcare. It evaluates the success of a real energy saving behaviour change intervention, based on social marketing principles, which targeted the employees of two...
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