verify and modify the model of customer-based brand equity for a tourism destination (CBBETD) and its attributes for the … destination of Croatia from the perspective of Czech tourists, among whom primary research was conducted using the CAWI method (n … subdimension in the image dimension reflect the specificities of the destination of Croatia. Thus, the results of this paper extend …

luxury destination brands. Based on a review of existing literature, the authors identified eight crucial factors … significant influence on luxury destination brand building, while the impact of accommodation quality and a premium price is non … managing a luxury destination brand, which to date has been neglected in literature. …