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Real-time sentiment analysis of microblog messages with the Maltego "Tweet Analyzer" machine
Hai-Jew, Shalin - In: Social media listening and monitoring for business …, (pp. 316-337). 2017
Persistent link: https://www.econbiz.de/10011565183
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Finding automated (bot, sensor) or semi-automated (cyborg) social media accounts using network analysis and NodeXL basic
Hai-Jew, Shalin - In: Social media listening and monitoring for business …, (pp. 383-424). 2017
Persistent link: https://www.econbiz.de/10011565189
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Rethinking and improving the health care service through interactive web technologies
Caridá, Angela; Colurcio, Maria; Melia, Monia - In: Managing consumer services : factory or theater?, (pp. 191-210). 2014
Persistent link: https://www.econbiz.de/10010478139
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Quality in blogs : how to find the best user generated content
Hellmann, Rafael; Griesbaum, Joachim; Mandl, Thomas - In: Business information systems : 13th international …, (pp. 47-58). 2010
Persistent link: https://www.econbiz.de/10009562595
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Culture and service-related positive disconfirmations : an application of travel blog analysis
Magnini, Vincent P.; Kara, Derya; Crotts, John C.; … - In: Journal of vacation marketing : an international journal 18 (2012) 3, pp. 251-257
Persistent link: https://www.econbiz.de/10009580673
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The web mirrors value in the real world : comparing a firm’s valuation with its web network position
Yun, Qiaoyun; Gloor, Peter A. - In: Computational and mathematical organization theory 21 (2015) 4, pp. 356-379
Persistent link: https://www.econbiz.de/10011389462
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Präventives Retourenmanagement im eCommerce
Möhring, Michael; Schmidt, Rainer; Walsh, Gianfranco; … - In: HMD : Praxis der Wirtschaftsinformatik 50 (2013) 293, pp. 66-75
Persistent link: https://www.econbiz.de/10010193428
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Exploring consumer insights in wine marketing : an ethnographic research on #winelovers
Cuomo, Maria Teresa; Tortora, Debora; Festa, Giuseppe; … - In: Psychology & marketing 33 (2016) 12, pp. 1082-1090
Persistent link: https://www.econbiz.de/10011627278
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Digital marketing analytics : making sense of consumer data in a digital world
Hemann, Chuck; Burbary, Ken - 2018 - Second edition
Understanding the synergetic digital ecosystem -- Understanding digital analytics concepts -- Choosing your analytics tools -- Digital analysis : brand -- Digital analysis : audience -- Digital analysis : ecosystem -- Return on investment -- Understanding digital influence -- How to use digital...
Persistent link: https://www.econbiz.de/10011908070