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Globalization of Indian multin...
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Consumer behaviour
79
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78
Marketing theory
53
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Marketing
48
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41
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41
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37
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English
358
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German
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Sheth, Jagdish N.
399
Singh, Rahul
62
Parvatiyar, Atul
25
Sharma, Arun
25
Sheth, Jagdish
20
Sisodia, Rajendra
19
Holbrook, Morris B.
17
Krishnan, Balaji C.
14
Malhotra, Naresh K.
14
Sisodia, Rajendra S.
13
Belk, Russell W.
12
Hunt, Shelby D.
11
Kumar, V.
11
Solomon, Michael R.
10
Wind, Yoram
10
Grönroos, Christian
9
Jacoby, Jacob
9
Monroe, Kent B.
9
Uslay, Can
9
Bettman, James R.
7
Green, Paul E.
7
Varadarajan, Rajan
7
Zaltman, Gerald
7
Chakraborty, Pavel
6
Eshghi, Abdolreza
6
Rahul Singh
6
Sinha, Mona
6
Aiello, Gaetano
5
Donvito, Raffaele
5
Godey, Bruno
5
Iyer, Gopalkrishnan R.
5
Jain, Varsha
5
Pederzoli, Daniele
5
Rao, Vithala R.
5
Sethi, S.Prakash
5
Soundararajan, Vidhya
5
Yow, John
5
Ambika, Anupama
4
Bechwati, Nada Nasr
4
Chan, Priscilla
4
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University of Illinois at Urbana-Champaign. College of Commerce and Business Administration.
2
American Marketing Association
1
Export Import Bank of India
1
Freie Universität Berlin / Institut für Marketing
1
Gazdaság- és Társadalomtudományi Kar, Szent István Egyetem
1
International Conference on Relationship Marketing <1996, Berlin>
1
International Conference on Relationship Marketing <1996>
1
National Conference on Social Marketing <1972, Urbana, Ill.>
1
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Legends in marketing
81
Legends in consumer behavior
43
Journal of business research : JBR
18
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of Business Research
10
Journal of marketing theory and practice
9
Journal of the Academy of Marketing Science
9
Global business perspectives series
7
European Journal of Marketing
6
Journal of marketing
6
Legends in strategic marketing
6
Handbook of relationship marketing
4
International Marketing Review
4
Journal of Consumer Marketing
4
Journal of macromarketing
4
Journal of marketing research : JMR
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Does marketing need reform? : fresh perspectives on the future
3
European journal of marketing : EJM
3
Journal of Business & Industrial Marketing
3
Legends in marketing series
3
Marketing theory
3
Models of buyer behavior
3
The journal of business & industrial marketing
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Asia Pacific journal of finance and banking research
2
Business horizons
2
Consumer and industrial buying behavior
2
Consumer behavior : contemporary research in action
2
Forbes : business and finance
2
IIM Bangalore Research Paper
2
Insights into consumer behavior
2
International business review : the official journal of the European International Business Academy
2
International journal of electronic business
2
International marketing review
2
Journal of Indian business research
2
Journal of Services Marketing
2
Journal of global marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
MIS quarterly executive : a research journal devoted to improving practice
2
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Source
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ECONIS (ZBW)
342
OLC EcoSci
58
USB Cologne (EcoSocSci)
29
Other ZBW resources
29
RePEc
23
BASE
3
EconStor
3
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1
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
2
A journey of an accidental marketing scholar
Krishnan, Balaji C.
;
Sheth, Jagdish N.
-
2011
Persistent link: https://www.econbiz.de/10009270374
Saved in:
3
Strategies of advertising transferability in multinational marketing
Sheth, Jagdish N.
-
1972
Persistent link: https://www.econbiz.de/10000726986
Saved in:
4
The call center couple : India's new middle class
Sheth, Jagdish N.
- In:
Journal of Indian business research
1
(
2009
)
1
,
pp. 10-13
Persistent link: https://www.econbiz.de/10003908355
Saved in:
5
New areas of research in marketing strategy, consumer behavior, and marketing analytics : the future is bright
Sheth, Jagdish N.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012483496
Saved in:
6
Revitalizing relationship marketing
Sheth, Jagdish N.
- In:
The journal of services marketing
31
(
2017
)
1
,
pp. 6-10
Persistent link: https://www.econbiz.de/10011615581
Saved in:
7
Business of business is more than business : managing during the Covid crisis
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 261-264
Persistent link: https://www.econbiz.de/10012285363
Saved in:
8
Impact of Covid-19 on consumer behavior : will the old habits return or die?
Sheth, Jagdish N.
- In:
Journal of business research : JBR
117
(
2020
),
pp. 280-283
Persistent link: https://www.econbiz.de/10012286029
Saved in:
9
What makes a good manager?
Sheth, Jagdish N.
- In:
Journal of customer behaviour
17
(
2018
)
1/2
,
pp. 159-161
Persistent link: https://www.econbiz.de/10011936199
Saved in:
10
Global organizational theory perspectives
Sheth, Jagdish N.
(
contributor
)
-
1990
Persistent link: https://www.econbiz.de/10000810929
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