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Econometric analysis of 113 online pharmacies finds that quality of service is higher for online pharmacies with insurance coverage and those that also run conventional pharmacies and have been open for a longer time. The significant impact of insurance coverage suggests that provision of...
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The article deals with the topic of CRM of stationary pharmacies and the development of a churn management to win back lost customers to the online competition. For this purpose, possibilities and instruments are pointed out, which can allow stationary pharmacies to enter into further efficient...
Persistent link: https://www.econbiz.de/10014086563
From what has been worked out so far, it can therefore be seen that the balancing act between the welfare of customers and consumers is being brought into line with competition that is as open as possible, which is particularly challenging for the legislator, as it is coming under pressure from...
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, wholesale as the contact to the pharmacies and a pharmacy diversity itself …
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