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Malhotra, Naresh K.
57
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36
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31
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29
Wildner, Raimund
28
Berekoven, Ludwig
26
Eckert, Werner
26
Ellenrieder, Peter
26
Pepels, Werner
25
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24
Huber, Frank
23
Kumar, V.
23
Sarstedt, Marko
23
Sidorchuk, Сидорчук Роман Роальдович
22
Bauer, Hans H.
21
Hair, Joseph F.
21
Hildebrandt, Lutz
21
Kamakura, Wagner A.
20
Wedel, Michel
20
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19
Eisend, Martin
18
Hüttner, Manfred
18
Albers, Sönke
17
Birks, David F.
17
Buber, Renate
16
Green, Paul E.
16
Koch, Jörg
16
Theobald, Axel
16
Wiedmann, Klaus-Peter
16
Gustafsson, Anders
15
Helm, Roland
15
McDaniel, Carl D.
15
Baier, Daniel
14
Belk, Russell W.
14
DeSarbo, Wayne
14
Teichert, Thorsten
14
Viswanathan, Madhu
14
Aaker, David A.
13
Baumgartner, Hans
13
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Berufsverband Deutscher Markt- und Sozialforscher
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Edward Elgar Publishing
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European Commission / Directorate General for Education and Culture
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GfK-Nürnberg e.V.
5
AMACOM
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Deutsch-Koreanische Industrie- und Handelskammer
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Institut für Statistik und Mathematische Wirtschaftstheorie <Augsburg>
4
Springer-Verlag GmbH
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3
Seminar on market modelling
3
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
3
Springer International Publishing
3
Verlag Dr. Kovač
3
Academy of Marketing
2
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Journal of marketing research : JMR
172
International journal of market research : JMRS ; the journal of the Market Research Society
101
Journal of business research : JBR
91
SpringerLink / Bücher
78
Qualitative market research : an international journal
73
Journal of the Academy of Marketing Science
62
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
58
Jahrbuch der Absatz- und Verbrauchsforschung
54
Marketing Intelligence & Planning
51
European Journal of Marketing
50
Europäische Hochschulschriften / 5
48
Qualitative Market Research: An International Journal
48
Qualitative Marktforschung : Konzepte - Methoden - Analysen
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Marketing letters : a journal of research in marketing
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Gabler Edition Wissenschaft
43
International journal of market research
43
Journal of marketing management : MM
42
Marketing : ZFP ; journal of research and management
39
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
32
Journal of consumer behaviour : an international research review
32
Handbuch der Marktforschung
30
Journal of business economics : JBE
30
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
29
Springer eBook Collection / Business and Economics
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The marketing review
28
International journal of forecasting
27
Industrial marketing management : the international journal for industrial and high-tech firms
25
Journal of advertising research
25
Journal of retailing and consumer services
24
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
23
Annals of marketing-mba
22
Lehrbuch
21
Organisation und praktische Anwendung
21
Die Betriebswirtschaft : DBW
20
Journal of marketing
20
Market research handbook
20
Conjoint measurement : methods and applications
19
Fundamentals of marketing research ; Vol. 2
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
525
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325
RePEc
120
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23
BASE
20
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101
Convenient = competitive? : how Brick-and-Mortar retailers can cope with online competition
Sen, Sandipan
;
Alexandrov, Aliosha
;
Jha, Subhash
; …
- In:
Review of managerial science : RMS
17
(
2023
)
5
,
pp. 1615-1643
Persistent link: https://www.econbiz.de/10014335404
Saved in:
102
The bright and dark sides of hotel kiosks : an empirical study
Kim, Jungsun
;
Joe, Sungjun
;
Erdem, Mehmet
- In:
Journal of hospitality and tourism insights
6
(
2023
)
2
,
pp. 1043-1065
Persistent link: https://www.econbiz.de/10014363998
Saved in:
103
Factors affecting the intention to use digital banking in Nepalese commercial banks
Purbey, Shweta
- In:
Nepalese journal of economics : a publication of …
6
(
2022
)
4
,
pp. 106-117
Persistent link: https://www.econbiz.de/10014293921
Saved in:
104
An investigation of factors influencing student satisfaction with MOOCs in the Indian higher education system
Sharma, Devika Rani
;
Girija, Smitha
- In:
International journal of business information systems : …
43
(
2023
)
4
,
pp. 443-464
Persistent link: https://www.econbiz.de/10014336866
Saved in:
105
Exploring the motivating factors for using live-streaming and their influence on consumers' hedonic well-being : the mediating effect of psychological engagement
Asante, Isaac Owusu
;
Jiang, Yushi
;
Miao, Miao
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 27-44
Persistent link: https://www.econbiz.de/10014467463
Saved in:
106
Factors influencing consumer perception towards online grocery shopping : a case of Kathmandu Valley
Jha, Kimee Kumari
- In:
Nepalese journal of finance : a publication of Uniglobe …
6
(
2019
)
2
,
pp. 56-67
Persistent link: https://www.econbiz.de/10014493997
Saved in:
107
Attitudes of customer towards the use of ATM services : a case of Nepalese commercial banks
Shah, Ishu
- In:
Nepalese journal of finance : a publication of Uniglobe …
7
(
2020
)
3
,
pp. 45-55
Persistent link: https://www.econbiz.de/10014494245
Saved in:
108
Implementation of mobile banking in Nepalese commercial banks : opportunities and challenges
Sangita KC
;
Magar, Sangita Thapa
;
Upreti, Sanjog
- In:
Nepalese journal of finance : a publication of Uniglobe …
9
(
2022
)
2
,
pp. 30-41
Persistent link: https://www.econbiz.de/10014494361
Saved in:
109
Consumer transportation costs and the value of e-commerce : evidence from the Dutch apparel industry
Huang, Yufeng
;
Bronnenberg, Bart J.
- In:
Marketing science
42
(
2023
)
5
,
pp. 984-1003
Persistent link: https://www.econbiz.de/10014393391
Saved in:
110
Consumers' propensity for rollover service contracts : the influences of perceived value,
convenience
and trust on service loyalty
Wilkins, Stephen
;
Hazzam, Joe
;
Megicks, Phil
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 516-531
Persistent link: https://www.econbiz.de/10014304907
Saved in:
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