Similar Search Results

Impact of musical fits and image of different mails on consumer purchase behaviour

Srivastava, R. K. - In: International journal of Indian culture and business … 12 (2016) 3, pp. 318-341

Persistent link: https://www.econbiz.de/10011664461

Identifying opportunities to optimize the music in TV commercials : a systematic content analysis

Breves, Priska; Herget, Ann-Kristin; Schramm, Holger - In: Journal of current issues and research in advertising 41 (2020) 1, pp. 88-103

Persistent link: https://www.econbiz.de/10012245006

Exploring the need for uniqueness and conformity

Burghartz, Pia Teresa - 2021

Persistent link: https://www.econbiz.de/10012653569

Consumption, Production, and Entrepreneurship in the Time of Coronavirus : A Business Perspective of the Pandemic

Gallitto, Elena (ed.); Massi, Marta (ed.); … - 2022

Chapter 1: Consumption, Production and Entrepreneurship in the Time of Coronavirus -- Part 1: Consumption in the Time of Coronavirus -- Chapter 2: Rationing during COVID-19: Is an ‘equal share’ always fair? -- Chapter 3: The new consumer: a typology of consumer reactions to the COVID-19...

Persistent link: https://www.econbiz.de/10013185617

Man of machine : fantasy football and dehumanization of professional athletes

Larkin, Ben; Dwyer, Brendan; Goebert, Chad - In: Journal of sport management : the official journal of … 34 (2020) 5, pp. 403-416

Persistent link: https://www.econbiz.de/10012293370

Subscription commerce: theoretical, behavioral, and managerial implications of surprise as a retail mechanism

Bischof, Severin Friedrich - 2019

Persistent link: https://www.econbiz.de/10012152698

Political polarization : challenges, opportunities, and hope for consumer welfare, marketers, and public policy

Weber, T.J.; Hydock, Chris; Ding, William; Gardner, Meryl P. - In: Journal of public policy & marketing 40 (2021) 2, pp. 184-205

Persistent link: https://www.econbiz.de/10012534360

Globally-Minded Marketing : A Cultural Approach to Building Iconic Brands

Torelli, Carlos J.; Rodas, Maria A. - 2024

Part I: Globally-Minded Marketing: The Big Picture -- Chapter 1: Globalization AND THE Forces Shaping THE Business Context -- Chapter 2: Global Marketing VS. Globally-Minded Marketing -- Chapter 3: Environmental Analysis AND Market Entry Decisions -- Part II: Gaining Cultural Insights In...

Persistent link: https://www.econbiz.de/10014463083

The sound of cooperation : musical influences on cooperative behavior

Kniffin, Kevin M.; Yan, Jubo; Wansink, Brian; Schulze, … - In: Journal of organizational behavior : OB ; the internat. … 38 (2017) 3, pp. 372-390

Persistent link: https://www.econbiz.de/10011700459

Lifecycle effects on consumer financial product portfolios in South Africa : an exploratory analysis of four ethnic groups

Ngwenya, Mthunzi A.; Paas, Leonard J. - In: Journal of economic psychology : research in economic … 33 (2012) 1, pp. 8-18

Persistent link: https://www.econbiz.de/10009488987

1
2
3
4
5
6
7
8
9
10
Next
Last