Hua, Guowei; Cheng, T.C.E.; Wang, Shouyang - In: International Journal of Production Economics 131 (2011) 2, pp. 568-574
This paper considers the problem of siting p new facilities of an entering firm to a competitive market so as to maximize the market share captured from competitors per unit cost. We first formulate the problem as a mixed 0-1 fractional programming model, in which we incorporate the fixed cost...