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A study of brand loyalty in the Business-to-Business services sector

Bennett, Rebekah - 2001

prior to the behavioural data, thus making this research longitudinal in its design. Moreover, the research was undertaken …

Persistent link: https://www.econbiz.de/10009437604

Polish nightclubs and bars: Management insights into what customers really want

Skinner, Heather; Kubacki, Krzysztof; Parfitt, Scott; … - In: Journal for East European Management Studies 13 (2008) 2, pp. 154-169

This research aims to analyse the needs of nightclub and bar customers from emerging and developing Polish market by examining customer preferences towards the servicescape and service offerings provided by such venues. Purposive sampling was used to establish two focus groups within the...

Persistent link: https://www.econbiz.de/10010322962

Brand preference and its impacts on customer share of visits and word-of-mouth intention: an empirical study in the full-service restaurant segment

Hwang, Jinsoo - 2011

Doctor of Philosophy

Persistent link: https://www.econbiz.de/10009464008

Polish nightclubs and bars : management insights into what customers really want

Skinner, Heather; Kubacki, Krzysztof; Parfitt, Scott; … - In: Journal of East European management studies : JEEMS 13 (2008) 2, pp. 154-169

Persistent link: https://www.econbiz.de/10010126553

How experiences with trading a company's stock influence customer attitudes and purchasing behavior

Hoffmann, Arvid O. I.; Ketteler, Dana - In: The international journal of bank marketing : IJBM 33 (2015) 7, pp. 963-992

Persistent link: https://www.econbiz.de/10011490882

Factors affecting adoption of internet banking in Jordan : chartered accountant's perspective

Rawashdeh, Awni - In: The international journal of bank marketing : IJBM 33 (2015) 4, pp. 510-529

Persistent link: https://www.econbiz.de/10011384262

Consumer attitudes on mobile payment services : results from a proof of concept test

Arvidsson, Niklas - In: The international journal of bank marketing : IJBM 32 (2014) 2, pp. 150-170

Persistent link: https://www.econbiz.de/10010343504

E-banking users’ behaviour : e-service quality, attitude, and customer satisfaction

Ayo, Charles K.; Oni, Aderonke Atinuke; Adewoye, Oyerinde J. - In: The international journal of bank marketing : IJBM 34 (2016) 3, pp. 347-367

Persistent link: https://www.econbiz.de/10011593755

Contemporary challenges in direct selling

Şahin, Ebru - 2019

Persistent link: https://www.econbiz.de/10012109967

Examining consumer attitudes towards retailers' m-commerce mobile applications : an initial adoption vs. continuous use perspective

McLean, Graeme J.; Osei-Frimpong, Kofi; Al-Nabhani, Khalid - In: Journal of business research : JBR 106 (2020), pp. 139-157

Persistent link: https://www.econbiz.de/10012158345

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