Showing 101 - 110 of 77,196
Are retail advertisers using price‐featuring tactics effectively? After a review of past findings on the effectiveness of comparative price formats, this study conducted a content analysis of retail ewspaper advertising. The study revealed that advertisements for service retailers and service...
Persistent link: https://www.econbiz.de/10014803960
The major objective of Aganbegyan′s book is to enhance arguments made by Gorbachev in the latter′s Perestroika. New Thinking for Our Country and the World . Like his leader, Aganbegyan asserts that the ultimate purpose of perestroika is people′s welfare and that the policy of the...
Persistent link: https://www.econbiz.de/10014805812
find the task of pricing and inventory challenging. Many retailers consider making these decisions as an art form and do … not use quantitative models that are developed by researchers. Describes how retailers typically make pricing and …
Persistent link: https://www.econbiz.de/10014895692
In spite of their importance within pricing strategies, “seasonal sales” have received little attention within the … literature. The recent interest in “high‐low” pricing has, however, increased the attention given to temporal shifts in store … apparel in the UK. Evidence is also presented from audits of pricing and markdown activities over a three‐year period …
Persistent link: https://www.econbiz.de/10014895693
Examines the phenomenon of online auctions. Begins by developing a theoretical base for understanding how online and in‐person auctions should differ in terms of consumer risk. Online auctions with seller reserve prices are compared to in‐person auctions without seller reserve prices using...
Persistent link: https://www.econbiz.de/10014895694
framework is derived from pricing, prospect, and information processing theories. It is tested in two experiments. The study …
Persistent link: https://www.econbiz.de/10014895763
This paper investigates prices of consumer electronics sold on the Web by both online‐only retailers (Dotcoms) and the online branches of multi‐channel retailers (MCRs). Surprisingly, it finds that Dotcoms charge higher price than MCRs, a conclusion contradictory to the results of most of...
Persistent link: https://www.econbiz.de/10014895817
Purpose – The paper proposes investigating the timing of consumer requests for price‐matching refunds, the relationship between the refund timing and consumer repeat store purchase and the reasons for buying from the price‐matching store when a lower competitive price is found before...
Persistent link: https://www.econbiz.de/10014895850
Purpose – Seeks to effect a comparison of the pricing strategies followed by hypermarkets, compared with those that … – Relationships between hypermarkets and hi‐lo pricing, plus discount stores and EDLP pricing, have been found. Therefore, retail … managers of both formats have to know all about these pricing strategies. In this way, the managers of these firms would know …
Persistent link: https://www.econbiz.de/10014895870
limitations/implications – The study examines pricing two different market situations within one industry (grocery retailing) in …Purpose – Nominal prices are known to have a distinct impact on pricing, which is normally seen in the form of 9‐ending … prices. This article aims to study the effect of nominal prices on pricing patterns using data from a real‐life experiment …
Persistent link: https://www.econbiz.de/10014895886