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Equilibrium Price Communication and Unadvertised Specials by Competing Supermarkets

Rao, Ram C.; Syam, Niladri - In: Marketing Science 20 (2001) 1, pp. 61-81

This paper is concerned with how retailers, supermarkets in particular, communicate price discounts and use unadvertised specials. A common practice for supermarkets is to communicate price deals on some products through newspaper advertisements, while communicating discounts on other products...

Persistent link: https://www.econbiz.de/10008788047

Modeling the Effects of Advertised Price Claims: Tensile Versus Precise Claims?

Dhar, Sanjay K.; González-Vallejo, Claudia; Soman, Dilip - In: Marketing Science 18 (1999) 2, pp. 154-177

specified fraction of stock on sale. In addition, because we measure the perceived distribution of quality for sale items, we …

Persistent link: https://www.econbiz.de/10008788102

The Role of Sale Signs

Anderson, Eric T.; Simester, Duncan I. - In: Marketing Science 17 (1998) 2, pp. 139-155

Sale signs increase demand. The apparent effectiveness of this simple strategy is surprising; sale signs are inexpensive to produce and stores generally make no commitment when using them. As a result, they can be placed on any products, and as many products, as stores prefer. If stores can...

Persistent link: https://www.econbiz.de/10008788157

An Empirical Analysis of Determinants of Retailer Pricing Strategy

Shankar, Venkatesh; Bolton, Ruth N. - In: Marketing Science 23 (2004) 1, pp. 28-49

This paper empirically investigates the determinants of retailers' pricing decisions. It finds that competitor factors … explain the most variance in retailer pricing strategy. Only in the cases of price-promotion coordination and relative brand … price do category and chain factors explain much variance in retailer pricing. These findings are derived from a …

Persistent link: https://www.econbiz.de/10008788189

Optimal Category Pricing with Endogenous Store Traffic

Fox, Edward J.; Postrel, Steven; Semple, John H. - In: Marketing Science 28 (2009) 4, pp. 709-720

fundamentally changes optimal pricing policy. Optimal pricing must balance current profits against future traffic; under general …

Persistent link: https://www.econbiz.de/10008788208

Cross-Brand Pass-Through in Supermarket Pricing

Dubé, Jean-Pierre; Gupta, Sachin - In: Marketing Science 27 (2008) 3, pp. 324-333

consistent with both the theoretical and empirical literatures on category pricing and retailer behavior. …

Persistent link: https://www.econbiz.de/10008788278

Creating Micro-Marketing Pricing Strategies Using Supermarket Scanner Data

Montgomery, Alan L. - In: Marketing Science 16 (1997) 4, pp. 315-337

can be profitably customized at the store-level, rather than adopting a uniform pricing policy across all stores … neighborhood stores. A basis for these customized pricing strategies is the result of differences in interbrand competition across … upon everyday pricing is driven by its importance in the marketing mix, that most profits are earned on products sold at …

Persistent link: https://www.econbiz.de/10008789750

An Economic Order Quantity Model for Nonconforming Quality Products

Sana, Shib Sankar - In: Service Science 4 (2012) 4, pp. 331-348

The inventory literature is replete with claims on business strategy to maximize operational efficiency and customers' goodwill regarding the quality of products. A service system is composed of a number of entities, such as inventory of resources, trade credit financing, and the prediction of...

Persistent link: https://www.econbiz.de/10010630532

Competition Effects of Supermarket Services

Bonanno, Alessandro; Lopez, Rigoberto A. - Department of Agricultural and Resource Economics, … - 2007

This article investigates the competition effects of supermarket food and non-food services using fluid milk as a case study. A simultaneous equation model for services and price competition is estimated with scanner data from 16 supermarket chains operating in six U.S. cities. Empirical results...

Persistent link: https://www.econbiz.de/10010636779

Clearance Pricing and Inventory Policies for Retail Chains

Smith, Stephen A.; Achabal, Dale D. - In: Management Science 44 (1998) 3, pp. 285-300

Clearance pricing and end of season inventory management are challenging and important problems in retailing. Sales … time to react to observed sales, and pricing errors result in either loss of potential revenue or excess inventory to be …

Persistent link: https://www.econbiz.de/10009191626