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Impact of fintech over consumer experience and loyalty intentions: an empirical study on Jordanian Islamic Banks

Alnsour, Ibrahim Radwan - In: Cogent Business & Management 9 (2022) 1, pp. 1-17

The purpose of the study was to identify the impact of fintech over consumers loyalty intentions among Islamic banks. The study covered six independent variables that were taken as a means for showing fintech services which might have a significant impact over consumer experience. Consumer...

Persistent link: https://www.econbiz.de/10014505670

Experiential marketing on brand advocacy : a mixed-method approach on global Apple product users

Machado, Ricardo; Cant, Michael C. - In: International business and economics research journal 13 (2014) 5, pp. 955-962

Persistent link: https://www.econbiz.de/10011281026

Enhancing the experience of needs satisfaction through service engagement : a case of commercial fitness centers in Malaysia

Teik, Derek Ong Lai - In: Journal of global scholars of marketing science : … 25 (2015) 2, pp. 109-121

Persistent link: https://www.econbiz.de/10011302928

Value in shopping experiences in the perception of Polish consumers

Dziewanowska, Katarzyna; Kacprzak, Agnieszka; Skorek, Monika - In: International journal of business performance management 16 (2015) 2/3, pp. 149-168

Persistent link: https://www.econbiz.de/10011317306

The influence of alcohol on advertising perception and recall during a sports viewing experience

Ellert, Guido; Schafmeister, Guido; Mueller, Florian; … - In: European Sport management quarterly : ESMQ 14 (2014) 2, pp. 153-170

Persistent link: https://www.econbiz.de/10010376554

A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers

Piyathasanan, Bhuminan; Mathies, Christine; Wetzels, Martin - In: International journal of electronic commerce : IJEC 19 (2014/2015) 2, pp. 126-158

Persistent link: https://www.econbiz.de/10011433898

Conceptualization of brand experience in an event marketing context

Tafesse, Wondwesen - In: Journal of promotion management : JPM 22 (2016) 1, pp. 34-48

Persistent link: https://www.econbiz.de/10011522019

A multirelational approach for understanding consumer experiences within tourism

Lindberg, Frank; Hansen, Ann Heidi; Eide, Dorthe - In: Journal of hospitality marketing & management 23 (2014) 5/6, pp. 487-512

Persistent link: https://www.econbiz.de/10010402064

Experiential approach to the determinants of online word-of-mouth behavior

Yoon, Sung-joon; Han, Hee-eun - In: Journal of global scholars of marketing science : … 22 (2012) 3, pp. 218-234

Persistent link: https://www.econbiz.de/10010405822

Are my symptoms serious Dr. Google? : a resource-based typology of value co-destruction in online self-diagnosis

Robertson, Nichola; Polonsky, Michael J.; MacQuilken, Lisa - In: Australasian marketing journal 22 (2014) 3, pp. 246-256

Persistent link: https://www.econbiz.de/10010427955