Makovec Brenčič, Maja; Pfajfar, Gregor; Rašković, Matevz - In: Journal of Business & Industrial Marketing 27 (2012) 6, pp. 436-446
Purpose – The purpose of this paper is to explore the link between selected market orientation dimensions, HRM, and innovation, and their impact on organizational performance before and during the current economic crisis in Slovenia. Design/methodology/approach – The data for the analysis...