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Machine learning is bringing us self-driving cars, medical diagnoses, and language translation, but how can machine learning help marketers improve marketing decisions? Machine learning models predict extremely well, are scalable to “big data,” and are a natural fit to analyze rich media...
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The erosion of high-end fashion brands by fast fashion copycats (e.g., Zara, H&M) has provoked ongoing controversies and unceasing legal attempts to copyright fashion designs. Despite this tension around the enforcement of copyrights and the purported negative impact of copycats, the effect of...
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Focused Concept Miner (FCM) is an interpretable deep learning text mining algorithm to (1) automatically extract coherent corpus-level concepts from text data, (2) focus the discovery of concepts to filter through only the concepts highly correlated to the user-specified outcome, and (3)...
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Platforms that depend on user-generated content spend a great deal of effort crafting policies and mechanisms that can yield a steady stream of engaging content. In this work, we consider the effects of awards offered by peers, a feature that many platforms provide to enable users to recognize...
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Generative AI technologies like ChatGPT are transforming how people create, share, and consume content in various domains. Though these technologies have the potential to democratize information access and streamline content production, they may also have unintended consequences for the health...
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