Narrow search
Showing 39,281 - 39,290 of 39,794
Cover Image
Business strategy and corporate social responsibility
In: Strategic Direction 38 (2022) 8, pp. 24-26
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...
Persistent link: https://www.econbiz.de/10015012834
Cover Image
Do stakeholders really demand CSR?
In: Strategic Direction 32 (2016) 11, pp. 13-15
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...
Persistent link: https://www.econbiz.de/10015012882
Cover Image
Increasing consumer identification with a service company: key influencing factors
In: Strategic Direction 32 (2016) 11, pp. 19-21
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...
Persistent link: https://www.econbiz.de/10015012887
Cover Image
When marketing misses a trick
In: Strategic Direction 30 (2014) 11, pp. 13-15
Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds his own impartial comments and...
Persistent link: https://www.econbiz.de/10015013018
Cover Image
Exploring new worlds with corporate social responsibility
In: Strategic Direction 31 (2015) 11, pp. 30-32
Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and...
Persistent link: https://www.econbiz.de/10015013024
Cover Image
CSR decoupling and neglecting employee rights
In: Strategic Direction 38 (2022) 10, pp. 10-12
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...
Persistent link: https://www.econbiz.de/10015013089
Cover Image
Exporting success
In: Strategic Direction 39 (2023) 10, pp. 12-13
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...
Persistent link: https://www.econbiz.de/10015013114
Cover Image
The big picture
In: Strategic Direction 39 (2023) 11, pp. 13-14
Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places...
Persistent link: https://www.econbiz.de/10015013287
Cover Image
Successful cause-related marketing
Nejati, Mehran - In: Strategic Direction 30 (2014) 8, pp. 35-37
Purpose – The purpose of this study is to highlight the importance of cause-related marketing (CRM) and explain the factors which influence the success of a CRM campaign. Design/methodology/approach – Provides a viewpoint article based on the author's experience and expertise. Findings –...
Persistent link: https://www.econbiz.de/10015013302
Cover Image
Making the most of Facebook and Twitter?
In: Strategic Direction 32 (2016) 2, pp. 8-10
Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and...
Persistent link: https://www.econbiz.de/10015013314