From the Western countries a new dangerous phenomenon is approaching the Central and Eastern Europe. The pressure on psychical performance while studying and at work is becoming that hard that many individuals are reaching for stimulants. When cigarettes, coffee and energy drinks do not help...

In December 2009 the media group Disney completed the takeover of Marvel Entertainment, which belongs to the largest comic book publishers in the world. The transaction significantly changed the two companies, as well as the movie industry. Disney greatly expanded its child target group, which...

Companies that are exposed to an uncertain changing business environment must be able to adapt and change in order to achieve some compliance with the subject of business carried out and the objectives with the ambient conditions. Also these conditions can be a source of threats for small and...

The term social maturity becomes currently more and more important, because egoism, pursuit of wealth, shoddy and unscrupulous people are today dominating. Thanks to these qualities of humans, organizations and society as a whole, we can determine the nature of people and their personality. This...

The turbulent environment, in which the economy currently is, makes it necessary to carry out in every sector in which the firm operates its competitive and industrial analysis. The aim of the sectoral and competitive analysis is to reveal the strategic factors which affect the overall situation...

Following the outbreak of global economic crisis, firms have had to realize that competitive advantage is one of the tools to ensure their long-term success in the market and that it also helps to eliminate the impacts of such crisis. Enterprises are, as a result of crisis, forced to find new...

The “Bore Out” term appeared first time in March 2007. This time, Swiss corporate consultants Philippe Rothlin and Peter R. Werder published the book called “Diagnosis Bore Out!”. The Bore Out Syndrome can be defined as a long-term employee stress resulted from the overworking...

The current period is one full of unforeseen changes. A major problem for most Slovak businesses, as well as foreign companies finding themselves in a difficult and turbulent business environment, is the difficulty to find good quality employees. Even after they found them, it is difficult to...

Corporate identity, which has been in the middle of interest of practice for almost 40 years, is still a very important instrument in the field of Marketing and Management despite the currently unfavourable economic situation. Although consumers are checking prices the further the more, brand...

In the post-industrial era of business a growing emphasis on services is paid. Other sectors are loosing their share on creation of the gross domestic product. One of the most interesting services is a film screening, which has more than a century of tradition through tremendous growth,...