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41
Der und "Das" Befragte : inwieweit findet
Marktforschung
künftig ohne Befragte statt?
Hagenhoff, Winfried
- In:
Zukunft der Marktforschung : Entwicklungschancen in …
,
(pp. 85-104)
.
2015
Persistent link: https://www.econbiz.de/10011280768
Saved in:
42
Dynamic, interactive survey questions can increase survey data quality
Dolnicar, Sara
;
Grün, Bettina
;
Yanamandram, Venkata
- In:
Journal of travel and tourism marketing
30
(
2013
)
7/8
,
pp. 690-699
Persistent link: https://www.econbiz.de/10010246307
Saved in:
43
Big Data in der empirischen Gesundheitsforschung
Haunit, Tibor
- In:
Marktforschung der Zukunft - Mensch oder Maschine? : …
,
(pp. 317-331)
.
2016
Persistent link: https://www.econbiz.de/10011550664
Saved in:
44
Quantitative methods in marketing
Baron, Steve
;
Ashman, Rachel
- In:
The marketing book
,
(pp. 211-270)
.
2016
Persistent link: https://www.econbiz.de/10011471646
Saved in:
45
A note on the use of survey research firms to enable empirical data collection
Schoenherr, Tobias
;
Ellram, Lisa M.
;
Tate, Wendy L.
- In:
Journal of business logistics : JBL
36
(
2015
)
3
,
pp. 288-300
Persistent link: https://www.econbiz.de/10011482443
Saved in:
46
Improving online panel data usage in sales research
Johnson, Jeff S.
- In:
The journal of personal selling & sales management : JPSSM
36
(
2016
)
1
,
pp. 74-85
Persistent link: https://www.econbiz.de/10011486211
Saved in:
47
A multi-group analysis of online survey respondent data quality : comparing a regular USA consumer panel to MTurk samples
Smith, Scott M.
;
Roster, Catherine A.
;
Golden, Linda L.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3139-3148
Persistent link: https://www.econbiz.de/10011507956
Saved in:
48
"Cargo cult" science in traditional organization and information systems survey research : a case for using nontraditional methods of data collection, including Mechanical Turk and...
Lowry, Paul Benjamin
;
D'Arcy, John
;
Hammer, Bryan
; …
- In:
The journal of strategic information systems : …
25
(
2016
)
3
,
pp. 232-240
Persistent link: https://www.econbiz.de/10011566746
Saved in:
49
Data collection in the digital age : innovative alterantives to student samples
Steelman, Zachary R.
;
Hammer, Bryan I.
;
Limayem, Moez
- In:
Management information systems : mis quarterly
38
(
2014
)
2
,
pp. 355-378
Persistent link: https://www.econbiz.de/10010425087
Saved in:
50
The influence of atmospherics in consumer research data collection
Wright, Beverly
;
Conchar, Margy P.
;
Ianuzzi, Angela M.
- In:
The journal of applied business research
25
(
2009
)
1
,
pp. 37-56
Persistent link: https://www.econbiz.de/10003801455
Saved in:
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