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Supplier relationship management
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Ivens, Björn Sven
130
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91
Naudé, Peter
79
Leischnig, Alexander
67
Henneberg, Stephan C.
56
Pardo, Catherine
35
Mouzas, Stefanos
30
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Enke, Margit
18
Forkmann, Sebastian
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Diller, Hermann
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Zaefarian, Ghasem
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Ashnai, Bahar
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Jiang, Zhizhong
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Schwertfeger, Marko
8
Kasper-Brauer, Kati
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Mitrega, Maciej
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Reppel, Alexander
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Thornton, Sabrina C.
7
Corsaro, Daniela
6
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6
Ivens, Björn S.
6
Niersbach, Barbara
6
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5
Haas, Alexander
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Roseira, Catarina
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Industrial marketing management : the international journal for industrial and high-tech firms
104
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
17
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8
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5
European Journal of Marketing
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3
Journal of Business Research
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Marketing Intelligence & Planning
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Marketing theory and applications ; 2012=Vol. 23
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Schriften zum innovativen Marketing
3
SpringerLink / Bücher
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
2
Die Betriebswirtschaft : DBW
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
Handbook of strategic account management : a comprehensive resource
2
Impulse für die Markenpraxis und Markenforschung : Tagungsband der internationalen Konferenz "DerMarkentag 2011"
2
Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag
2
International journal of retail & distribution management
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International marketing review
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2
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Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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Service Value als Werttreiber : Konzepte, Messung und Steuerung
2
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ECONIS (ZBW)
217
OLC EcoSci
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18
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BASE
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1
Service Infusion im Industriegütermarketing : Konzept, Wertschöpfung und Wirklichkeit
Ivens, Björn Sven
;
Henneberg, Stephan
;
Forkmann, Sebastian
- In:
Service Value als Werttreiber : Konzepte, Messung und …
,
(pp. 267-282)
.
2014
Persistent link: https://www.econbiz.de/10010359506
Saved in:
2
Open sustainability : conceptualization and considerations
Chakrabarti, Ronika
;
Henneberg, Stephan
;
Ivens, Björn Sven
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 528-534
Persistent link: https://www.econbiz.de/10012291310
Saved in:
3
Social Media in B2B-Unternehmen : Einsatzpotenziale in Marketing und Vertrieb
Ivens, Björn Sven
;
Rauschnabel, Philipp A.
;
Leischnig, …
- In:
Digitalisierung im Vertrieb : Strategien zum Einsatz …
,
(pp. 413-436)
.
2016
Persistent link: https://www.econbiz.de/10011401285
Saved in:
4
The personality of brand lovers
Rauschnabel, Philipp A.
;
Ahuvia, Aaron
;
Ivens, Björn Sven
- In:
Consumer brand relationships : meaning, measuring, managing
,
(pp. 108-122)
.
2015
Persistent link: https://www.econbiz.de/10011279721
Saved in:
5
Firm-internal key account management networks : framework, case study, avenues for future research
Ivens, Björn Sven
;
Pardo, Catherine
;
Niersbach, Barbara
; …
- In:
Industrial marketing management : the international …
58
(
2016
),
pp. 102-113
Persistent link: https://www.econbiz.de/10011549373
Saved in:
6
Geschäftsbeziehungen in Business-to-Business-Märkten : zur Bedeutung von Interaktion und Internationalität
Ivens, Björn Sven
;
Leischnig, Alexander
- In:
Internationales Management und die Grundlagen des …
,
(pp. 179-198)
.
2016
Persistent link: https://www.econbiz.de/10011503383
Saved in:
7
On price roles and budget branding
Ivens, Björn Sven
;
Müller, Brigitte
;
Wölfl, Steffen
; …
- In:
Commodity Marketing : Strategies, Concepts, and Cases
,
(pp. 141-152)
.
2022
Persistent link: https://www.econbiz.de/10013272000
Saved in:
8
Service digitization : review of the literature and research agenda
Leischnig, Alexander
;
Ivens, Björn Sven
;
Wölfl, Steffen
; …
-
2017
Persistent link: https://www.econbiz.de/10011702422
Saved in:
9
Relational norms in customer-company relationships : net and configurational effects
Paulssen, Marcel
;
Leischnig, Alexander
;
Ivens, Björn Sven
- In:
Journal of business research : JBR
69
(
2016
)
12
,
pp. 5866-5874
Persistent link: https://www.econbiz.de/10011597527
Saved in:
10
Key account management as a firm capability
Ivens, Björn Sven
;
Leischnig, Alexander
;
Pardo, Catherine
- In:
Industrial marketing management : the international …
74
(
2018
),
pp. 39-49
Persistent link: https://www.econbiz.de/10011942229
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