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Effect of salespeople's acquisition-retention trade-off on performance
Carter, Robert E.; Henderson, Conor M.; Arroniz, Inigo; … - In: The journal of personal selling & sales management : JPSSM 34 (2014) 2, pp. 91-111
Persistent link: https://www.econbiz.de/10010346538
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Industrial marketing : can strategic marketing be applied to subcontracting?
Blanc, François; Chassagne, Philippe - In: Journal of euromarketing 22 (2013) 3, pp. 26-37
Persistent link: https://www.econbiz.de/10010248358
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Synergistic effects of relationship managers' social networks on sales performance
Gonzalez, Gabriel R.; Claro, Danny Pimentel; Palmatier, … - In: Journal of marketing 78 (2014) 1, pp. 76-94
Persistent link: https://www.econbiz.de/10010250068
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Exploring reelationship marketing dimensions and their effect on customer loyalty : a study of Indian mobile telecom market
Gupta, Ashish; Sahu, G. P. - In: International journal of business innovation and research 9 (2015) 4, pp. 375-395
Persistent link: https://www.econbiz.de/10011545293
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Corporate image and reputation as drivers of customer loyalty
Leaniz, Patricia Martínez García de; Rodríguez del … - In: Corporate reputation review : an international journal 19 (2016) 2, pp. 166-178
Persistent link: https://www.econbiz.de/10011552649
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Investing in buyer-seller relationships in transitional markets : a market-based assets perspective
Hewett, Kelly; Krasnikov, Alexander V. - In: Journal of international marketing 24 (2016) 1, pp. 57-81
Persistent link: https://www.econbiz.de/10011460097
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Relationship marketing research (1983-2012) : an academic review and classification
Yadav, Brijesh Kumar; Singh, Abhijeet - In: International journal of electronic customer … 8 (2014) 4, pp. 221-250
Persistent link: https://www.econbiz.de/10011471518
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Satisfaction as a mediator between quality metrics in manufacturer-supplier relationships
Rindell, Anne; Svensson, Göran; Mysen, Tore; … - In: International journal of business excellence 7 (2014) 1, pp. 16-27
Persistent link: https://www.econbiz.de/10011482011
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The role of market researchers in managerial use of market research information
Keszey, Tamara - In: Market : review for marketing theory and practice 27 (2015) 1, pp. 43-56
Persistent link: https://www.econbiz.de/10011502509
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The influence of new media on the customer's behavior on the market
Chęcińska-Zaucha, Agnieszka - In: Annales Universitatis Mariae Curie-Skłodowska / H 49 (2015) 3, pp. 29-38
Persistent link: https://www.econbiz.de/10011515644