The emergence of global fashion has transformed the way fashion is perceived in the contemporary world. While it has … disbanded the traditional ethos of fashion design which is inspired by a variety of physical and psychological needs in a given … precinct. Migration of fashion production offshore and resultant dependence on economies of scale not only threatens the …

Purpose – The aim of this research is to identify sources of differentiation in the fashion market as well as finding …. Findings – In the fashion industry, the variables that show great potential for differentiation are excellence in the delivered … represents an original contribution in research into fashion markets and brand equity.  …

Purpose – This paper aims to review recent press on the fashion industry, pointing out the key players, strategic wins … surviving through financial challenges from various fashion houses. Originality/value – The paper considers how high end and … high street fashion chains are managing to report good results despite the economic downturn.  …

The fashion industry is considered one of the most relevant industries worldwide. At the same time, however, it is … repeatedly accused of irresponsible behavior toward the environment and society. For fashion brands who identify Generation Z as … in Germany, the impact, a) attitude toward responsible fashion consumption and b) environmental concern were analyzed …

The question of intellectual property for original fashion design has attracted enormous public attention in recent … years. As we show in this chapter, the question has a storied past. In the 1930s, as American fashion was coming into its … original fashion designs, and sought legislative protection. But they also pursued a regulatory solution, as part of New Deal …