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From cost to frugal and reverse innovation : mapping the field and implications for global competitiveness
Zeschky, Marco B.; Winterhalter, Stephan; Gassmann, Oliver - In: Research technology management : RTM 57 (2014) 4, pp. 20-27
Persistent link: https://www.econbiz.de/10010383864
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Archetypes and basic strategies of technology decisions : understanding the likely impact of a new technology and the uncertainty associated with it can help managers determine the...
Lingens, Bernhard; Winterhalter, Stephan; Krieg, Lukas; … - In: Research technology management : RTM 59 (2016) 2, pp. 36-46
Persistent link: https://www.econbiz.de/10011458859
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Keeping reins on the sharing economy : strategies and business models for incumbents
Winterhalter, Stephan; Wecht, Christoph H.; Krieg, Lukas - In: Marketing review St. Gallen : Marketingfachzeitschrift … 32 (2015) 4, pp. 32-39
Persistent link: https://www.econbiz.de/10011559823
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Market maketh magic : consequences and implications of market choice for frugal innovation
Neumann, Lukas; Winterhalter, Stephan; Gassmann, Oliver - In: International journal of technology management : IJTM 83 (2020) 1/3, pp. 55-77
Persistent link: https://www.econbiz.de/10012286809
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3D-Druck : neue Geschäftsmodelle mit additiver Fertigung
Winterhalter, Stephan; Wecht, Christoph H.; Gassmann, Oliver - In: Digitale Transformation im Unternehmen gestalten : …, (pp. 85-98). 2016
Persistent link: https://www.econbiz.de/10011574725
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Business model innovation processes in large corporations : insights from BASF
Winterhalter, Stephan; Weiblen, Tobias; Wecht, Christoph H. - In: Journal of business strategy 38 (2017) 2, pp. 62-75
Persistent link: https://www.econbiz.de/10011691631
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Managing dual business models in emerging markets : an ambidexterity perspective
Winterhalter, Stephan; Zeschky, Marco B.; Gassmann, Oliver - In: R & D management 46 (2016) 3, pp. 464-479
Persistent link: https://www.econbiz.de/10011590943
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Business models for frugal innovation in emerging markets : the case of the medical device and laboratory equipment industry
Winterhalter, Stephan; Zeschky, Marco B.; Neumann, Lukas; … - In: Technovation : the international journal of … 66/67 (2017), pp. 3-13
Persistent link: https://www.econbiz.de/10011893118
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Coordination mechanisms for international innovation in SMEs : effects on time-to-market and R&D task complexity as a moderator
Palmié, Maximilian; Zeschky, Marco; Winterhalter, Stephan - In: Small business economics : an entrepreneurship journal 46 (2016) 2, pp. 273-294
Persistent link: https://www.econbiz.de/10011618677
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3-D-Druck : neue Geschäftsmodelle mit additiver Fertigung
Winterhalter, Stephan; Wecht, Christoph H.; Gassmann, Oliver - In: Digitale Transformation gestalten : Geschäftsmodelle, …, (pp. 111-126). 2019
Persistent link: https://www.econbiz.de/10011992163