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The journal of product innovation management : an international publication of the Product Development & Management Association
14
Darden Case
11
The journal of product innovation management : an internat. publication of the Product Development & Management Association
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of the Academy of Marketing Science
4
Decision support systems : DSS ; the international journal
3
IEEE transactions on engineering management : EM
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Annals of operations research
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business venturing
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Journal of retailing
2
Marketing Science
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1
Asia Pacific Journal of Marketing and Logistics
1
International Series in Quantitative Marketing
1
International series in quantitative marketing
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International series in quantitative marketing : ISQM
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Japanese management in change : the impact of globalization and market principles
1
Journal of Business Venturing
1
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1
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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McGraw-Hill executive MBA series
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Organizational research methods : ORM
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ECONIS (ZBW)
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Strategic marketing management : a means-end approach
Parry, Mark E.
-
2001
Persistent link: https://www.econbiz.de/10001589950
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2
Research opportunities in the study of B2B new ventures : perspectives from the entrepreneurship literature
Parry, Mark E.
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 466-480
Persistent link: https://www.econbiz.de/10012372704
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3
Market share and ROI : a peek at some unobserved variables
Ailawadi, Kusum L.
;
Farris, Paul W.
;
Parry, Mark E.
-
1993
Persistent link: https://www.econbiz.de/10000876070
Saved in:
4
The influence of the Japanese tea ceremony on Japanese restaurant hospitality
Sato, Yoshinobu
;
Parry, Mark E.
- In:
The journal of consumer marketing
32
(
2015
)
7
,
pp. 520-529
Persistent link: https://www.econbiz.de/10011482244
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5
Virtual word of mouth and willingness to pay for consumer electronic innovations
Parry, Mark E.
;
Kawakami, Tomoko
- In:
The journal of product innovation management : an …
32
(
2015
)
2
,
pp. 192-200
Persistent link: https://www.econbiz.de/10010511293
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6
A comparative study of pioneer entry decisions in the United States and China
Zhao, Yuzhen Lisa
;
Song, Michael
;
Parry, Mark E.
- In:
The journal of product innovation management : an …
31
(
2014
)
5
,
pp. 987-1003
Persistent link: https://www.econbiz.de/10010416902
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7
Formation of new Japanese style management strategy
Sato, Yoshinobu
;
Parry, Mark E.
- In:
Japanese management in change : the impact of …
,
(pp. 65-84)
.
2015
Persistent link: https://www.econbiz.de/10011300926
Saved in:
8
The encroachment speed of potentially disruptive innovations with indirect network externalities : the case of e-readers
Parry, Mark E.
;
Kawakami, Tomoko
- In:
The journal of product innovation management : an …
34
(
2017
)
2
,
pp. 141-158
Persistent link: https://www.econbiz.de/10011684865
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9
On the use of spline regression in the study of congruence in organizational research
Edwards, Jeffrey R.
;
Parry, Mark E.
- In:
Organizational research methods : ORM
21
(
2018
)
1
,
pp. 68-110
Persistent link: https://www.econbiz.de/10011880088
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10
Mathematical models of distribution channels
Ingene, Charles A.
;
Parry, Mark E.
-
2004
Persistent link: https://www.econbiz.de/10002174968
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