football league and its impact on clubs’ brand image. Design/methodology/approach – The first part of this research discusses … for this particular sector will be outlined. The CSR values adopted by sport clubs are observed in first division football … considerations to professional football clubs and argue that Keller's model of customer‐based brand equity has to be reconsidered for …

on individuals (i.e. managers) with the meso-domain's and macro-domain's focus (i.e. leagues/football clubs and the socio …-political environment, respectively). The examination takes place within the context of English football and in relation to the … charitable foundation managers of the top two divisions of English football. The interviews were recorded and transcribed …

professional football clubs in developed and emerging football markets (EFM). In particular, the following research questions are … answered: how important are different determinants of brand associations for fans from developed football markets (DFM) and EFM …. Implications for the management of football teams and for research on brand management are derived. Originality/value This study …

Purpose – In the scenario of today's Information Society, social networks are powerful promotional tools that football … foremost European football clubs’ official Facebook pages, the purpose of this paper is to provide both descriptive and … quantitative accounts of the extent to which those football clubs succeed in managing the potential for interactivity that their …

Purpose – The purpose of this paper is to analyze whether the protection that some football teams submit to the … football players from its region has a positive effect on the quality of the football players from these regions. Particularly …

Purpose In 2009, the Union of European Football Associations approved the Financial Fair Play (FFP) regulations. These … regulations refer to the requirements of transparency and financial conditions for football clubs participating in European … Italian football clubs are ready to comply with the new FFP rules. Design/methodology/approach In the analysis, the authors …

Purpose – The purpose of this paper is to examine the elective affinity between sport science and elite football by … situating it first, within the wider political economy of football and second, within the dynamics of the market and work … structures and the distribution of social power peculiar to the football industry. It is premised on the view that observed …

Purpose – The purpose of this paper is to explore children’s relationships with football teams and players and the … utilised to capture children’s voices. The children were asked to take photographs around the theme of “football in my life …” and these served as interview prompts when talking to friendship pairs. Findings – Football played a central role in …

Introduces the Fox Kids Cup, which brings children of both sexes together in a global football tournament; it is a Fox …