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A comprehensive guide to digital entrepreneurship, bridging academic research and industry practice. Morabito provides a strategic overview of the main challenges and trends related to digital entrepreneurship, structured in three parts. Part I focuses on strategy and management issues, guiding...
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Chapter 1. The world in transition -- Chapter 2. Analysis and design of a digital business performance -- Chapter 3. Eight fields of action for building digital excellence -- Chapter 4. Change management – shaping change processes successfully.
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1. Introduction to platform businesses -- 2. The meteoric rise of platform businesses -- 3. What is a platform business? -- 4. Economic characteristics of platforms -- 5. Platforms as business models -- 6. Platform-powered ecosystems -- 7. Life stages of platforms : design -- 8. Platform...
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