Purpose of this Paper - Despite the spread in usage and ownership of credit cards, few studies have examined its affect on consumer debt in developing nations. The main purpose of this study is to understand consumers' attitude and spending behavior using credit cards.Design/Methodology/Approach...

With the aid of a multi-disciplinary literature review and a sample of 165 managers and professionals, this study investigated the perception of the impact of globalization in Malaysia. The study revealed that a significant percentage of the respondents subscribe to the hegemonic view of...

This study explores the relationship between air service failure attributions and customer satisfaction. Data from a survey of airline passengers who experienced a failure and subsequently a recovery is used and with that stability, the frequency of failures, and controllability, whether the...

Purpose – The purpose of this paper is to validate scale measurements of dialogue, access, risk assessment and transparency (DART) constructs, as the process of value-co-creation, and then understand its effect on innovation strategy. Further, the paper explores the influence of innovation...

Purpose – This paper aims to view the role of religiosity in moderating the relationship between ego-defensive function of Muslim consumers’ and attitude toward advertising of controversial product. There is a rising concern among Muslim consumers’ with regards to the halal status of many...