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Structural comparison and consumer choice

Markman, Arthur B.; Loewenstein, Jeffrey - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 126-137

Persistent link: https://www.econbiz.de/10003981557

Open innovation : academic and practical perspectives on the journey from idea to market

Markman, Arthur B. (ed.) - 2016

The process of open innovation / Arthur B. Markman -- Open innovation through strategic design-by-analogy / Katherine Fu and Christian Schunn -- Getting the most out of brainstorming groups / Paul B. Paulus, Jubilee Dickson, Runa Korde, Ravit Cohen-Meitar, and Abraham Carmeli -- Applying the...

Persistent link: https://www.econbiz.de/10011433931

Building an innovation coral reef : the Austin technology incubator case study

Pogue, Gregory P.; Thomson, Keela; Frenche, Rosemary; … - In: Open innovation : academic and practical perspectives …, (pp. 203-223). 2016

Persistent link: https://www.econbiz.de/10011515182

Tools for innovation

Markman, Arthur B. (ed.) - 2009

The cognitive science of innovation tools / Arthur B. Markman and Kristin L. Wood -- On "out-of-the-box" thinking in creativity / Robert W. Weisberg -- "Putting blinkers on a blind man" : providing cognitive support for creative processes with environmental cues / Bo T. Christensen and Christian...

Persistent link: https://www.econbiz.de/10003800478

Economic History and Economic Policy

EICHENGREEN, BARRY; Arrington, Leonard; Beck, Peter J.; … - In: The journal of economic history 72 (2012) 2, pp. 289-308

Persistent link: https://www.econbiz.de/10009978562

The prepared mind: the role of representational change in chance discovery

Dietrich, Eric; Markman, Arthur B.; Stilwell, C.Hunt; … - In: Chance discovery : with 32 tables, (pp. 208-230). 2003

Persistent link: https://www.econbiz.de/10003467282

Indirectly measuring evaluations of several attitude objects in relation to a neutral reference point

Brendl, C. Miguel (contributor); … - 2004 - [Elektronische Ressource]

Persistent link: https://www.econbiz.de/10002394584

Goals, policies, preferences, and actions

Markman, Arthur B.; Brendl, C. Miguel - In: Applying social cognition to consumer-focused strategy …, (pp. 183-199). 2005

Persistent link: https://www.econbiz.de/10003113331

The Devaluation Effect: Activating a Need Devalues Unrelated Objects

Brendi, C.Miguel; Markman, Arthur B.; Messner, Claude - In: Journal of consumer research : JCR ; an … 29 (2003) 4, pp. 463-473

Persistent link: https://www.econbiz.de/10006651182

"What Is It?" Categorization Flexibility and Consumers' Responses to Really New Products

Moreau, C.Page; Markman, Arthur B.; Lehmann, Donald R. - In: Journal of consumer research : JCR ; an … 27 (2001) 4, pp. 489-498

Persistent link: https://www.econbiz.de/10006659410