Cöster, Mathias; Iveroth, Einar; Olve, Nils-Göran; … - In: Baltic Journal of Management 14 (2019) 4, pp. 540-558
Purpose: The purpose of this paper is to lay a current, research-based foundation for investigation of the concept of innovative price models and its connection to business models. Design/methodology/approach: The design is composed of a structured literature review of articles on price models...