Hoffmann, Christian; Fieseler, Christian - In: Corporate Communications: An International Journal 17 (2012) 2, pp. 138-155
of a company's image, and ultimately its valuation, on capital markets. By identifying and highlighting their relative … to explore not only the role of non‐financials in image formation but also the interplay between financials and non …‐financials in image formation. Practical implications – Investor relations professionals should consider the factors presented in …