Verbrauchereinbindung in die Produktentwicklung und Zielgruppenmarktforschung erhöhen die Erfolgswahrscheinlichkeit neuer Produkte. Mit Hilfe der Conjointanalyse können Verbraucherpräferenzen gegenüber Produktalternativen ermittelt werden. Von Bedeutung ist aber für Lebensmittelhersteller...

In Deutschland erfolgt die Herstellung von Sojaöl ausschließlich unter Verwendung importierter Sojabohnen und es wird von Seiten der Ölmühlen ein erweitertes Qualitätsmanagement durchgeführt, um die Anforderungen der EU-Gentechnikgesetzgebung und den Schwellenwert von weniger als 0,9%...

This article deals with the innovation system in Germany at the borderline of food, nutrition and health. After an overview over existing concepts to analyse innovations in system theory, the major factors (technologies, economic competence, institutional infrastructure, development block) are...

Die Effizienz des Produktionsfaktors Energie gewinnt durch steigende Energiekosten und die nationalen CO²-Emmissionsziele an Bedeutung. In Deutschland existieren im produzierenden Gewerbe sowie in der Landwirtschaft eine Vielzahl kleiner und mittlerer Unternehmen (KMU) deren...

The paper quantitatively analyses the effects of modern biotechnology on the number of employees and the employment structure in Germany. Based on the year 2000 the development of the employment in differing application fields of biotechnology until 2010 is simulated in three scenarios. Almost...

Regulations on genetically modified organisms in the EU require the implementation of co-existence systems in agriculture. This paper examines the economic effects and costs for farmers when introducing different co-existence measures in genetically modified maize. For this purpose different...

Purpose – The purpose of this paper is to develop a survey tool for consumer segmentation with respect to their food consumption style and to identify interesting consumer clusters for innovative food products development. Design/methodology/approach – The data for this research were...

This article deals with the innovation system in Germany at the borderline of food, nutrition and health. After an overview over existing concepts to analyse innovations in system theory, the major factors (technologies, economic competence, institutional infrastructure, development block) are...

The paper aims to identify clusters of buyers of horticultural products (non-food sector) in Germany based on behavioral factors as well as to determine the relevance of the different discriminatory variables. Data were obtained from 320 face-to-face interviews conducted in Southern Germany....