Due to significant global market opportunities and challenges, organizations are seeking to become strategy-focused, encouraging the management researchers globally to study strategically progressive and fruitful management practices that could maximize overall organizational effectiveness....

Since ages, paan* (refer glossary) business in India was done in traditional way with shabby looks of the paan shops, located in remote corners of the cities. More over this business in India was done by those persons who had hardly any other options of earning their livelihood, as paan shop...