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In channel structures characterized by a powerful retailer (e.g., Wal-Mart, Home Depot), the dominant retailer's acceptance of a manufacturer's new product often determines the success of the new offering. Focusing on a manufacturer in such a market, we develop an approach to positioning and...
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The Time-to-Market in the presence of a window of opportunity is analyzed using a probabilistic model; i.e.; a model where the completion time of new product development is a random variable characterized by a gamma distribution. Two cases are considered: the first, a case where the discounted...
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The persistent downturn in productivity growth during the past two decades has cast doubts on global economic prospects. Frequently cited causes include a dearth of productivity-enhancing ideas, an aging population, and a shift to service-based economies. While we acknowledge the role each of...
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